At a Glance
- Tasks: Create engaging digital content to showcase our vibrant employer brand and attract top talent.
- Company: Join Heartwood Collection, a leading hospitality group with a people-first culture.
- Benefits: Flexible freelance role, remote work, and opportunities for site visits.
- Other info: Enjoy a dynamic role with the chance to capture authentic stories and career journeys.
- Why this job: Shape the story of a growing company and make a real impact in hospitality.
- Qualifications: Experience in employer branding, social media, and content creation is essential.
The predicted salary is between 33750 - 41250 £ per year.
- Freelance Employer Branding Executive
- Freelance | Approx. 4 Days Per Month | Flexible | Remote with Occasional Site Visits
Help shape the story behind one of hospitality's fastest-growing companies.
At Heartwood Collection, we believe our people are what make us exceptional.
As we continue to grow, we're looking for a creative Freelance Employer Branding Executive to help showcase our culture, people and career opportunities through engaging digital content and authentic storytelling.
This is a flexible freelance opportunity, ideal for someone with experience in employer branding, social media or content creation who enjoys bringing brands to life and can work independently while collaborating closely with our Recruitment, People and Marketing teams.
What you'll be doing
You'll take ownership of our employer brand across digital channels, creating engaging content that attracts future talent and strengthens our reputation as an employer of choice.
Your work will include
- Developing and evolving our employer brand across digital platforms.
- Creating engaging social media content for Linked In, Instagram and Facebook.
- Capturing authentic stories from our pubs, brasseries and Head Office teams.
- Showcasing career progression, employee success stories and business milestones.
- Producing content around new openings, recruitment campaigns and company events.
- Planning and managing an employer brand content calendar.
- Working alongside Recruitment and Marketing to ensure a consistent employer message.
- Monitoring engagement and using insights to continually improve performance.
About You
We're looking for someone who
- Has experience in employer branding, social media, marketing or digital content creation.
- Is a confident storyteller with excellent copywriting skills.
- Can create engaging visual and written content.
- Understands how to build audiences across social media platforms.
- Is proactive, organised and comfortable managing their own workload.
- Enjoys working with people and capturing authentic moments.
- Has an interest in hospitality and people-focused businesses.
The Opportunity
- Freelance contract
- 4 days per month
- Flexible working hours around agreed deliverables
- Mostly remote, with site visits to our restaurants, pubs and Head Office to capture content
- Opportunity to build and shape the employer brand of a growing hospitality business
Why Heartwood Collection?
Heartwood Collection is one of the UK's leading hospitality groups, home to Heartwood Inns and Brasserie Blanc.
With ambitious growth plans and a people-first culture, this is an opportunity to play a key role in telling our story and helping attract the talented people who will shape our future.
If you're passionate about content, employer branding and creating engaging digital campaigns that make people want to work somewhere, we'd love to hear from you. #LI-AC1
Brand Executive in Teddington employer: Heartwood Collection
Heartwood Collection is an exceptional employer that fosters a vibrant work culture centred around creativity and collaboration in the heart of Greater London. With a commitment to employee growth through bespoke training and a competitive benefits package, including discounts and referral bonuses, we ensure our team members thrive both personally and professionally while crafting delicious seasonal dishes in our award-winning establishments.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Executive in Teddington
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Brand Executive in Teddington
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Heartwood Collection.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Heartwood Collection and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Brand Executive at Heartwood Collection.
How to prepare for a job interview at Heartwood Collection
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Heartwood Collection.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Heartwood Collection. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Heartwood Collection.
