At a Glance
- Tasks: Co-create our brand identity and lead innovative marketing strategies.
- Company: Join Heartbreak Auction, a disruptive startup transforming heartbreak into healing.
- Benefits: Equity stake, creative freedom, and the chance to shape a cultural movement.
- Why this job: Be part of a unique mission that combines humour and creativity in marketing.
- Qualifications: Experience in scaling brands or a passion for building community and virality.
- Other info: This is a co-founder role; your ideas will directly influence our journey.
The predicted salary is between 36000 - 60000 ÂŁ per year.
At Heartbreak Auction, we’re flipping the auction world on its head—and breaking a few hearts along the way. We’re a brand-new, London-based startup on a mission to turn heartbreak into healing. How? By creating a space where people can auction off items from their exes—jewellery, hoodies, love letters, haunted teddy bears... you name it.
It’s emotional. It’s rebellious. It’s beautifully cathartic. And it’s completely disrupting the traditional auction model.
Who You Are:
- A storyteller and brand builder. You’ve either scaled a consumer brand or you’re obsessed with doing it.
- You understand virality, digital campaigns, and how to build community.
- You’re strategic, but you’re also scrappy. You’re ready to get your hands dirty.
- You believe in what we’re building. Maybe you’ve been heartbroken too.
What You’ll Do:
- Co-create our brand identity and tone of voice—make us unforgettable.
- Develop and execute a full-stack marketing strategy (organic, paid, partnerships, PR).
- Build and lead a marketing team as we grow.
- Create buzz-worthy campaigns that connect deeply and spread widely.
- Help shape the company’s vision, product, and culture from the ground up.
Why Join Us:
- You’ll be a cofounder—this is your baby too.
- We’re addressing heartbreak with humour, creativity, and honesty.
- Huge opportunity to lead a cultural movement and build a standout consumer brand.
- We’re early-stage. You’ll be in the driver’s seat with full creative freedom.
Ready to turn pain into power? Let’s talk. Send a note along with your CV to theheartbreakauction@gmail.com if you’re curious to hear more.
Marketing Co-Founder employer: Heartbreak Auction
Contact Detail:
Heartbreak Auction Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Co-Founder
✨Tip Number 1
Familiarise yourself with the unique concept of Heartbreak Auction. Understanding their mission to turn heartbreak into healing will help you connect with the founders and demonstrate your passion for their vision during discussions.
✨Tip Number 2
Showcase your experience in building brands or executing viral marketing campaigns. Prepare specific examples of how you've successfully engaged communities or created buzz around a product, as this aligns perfectly with what they’re looking for.
✨Tip Number 3
Be ready to discuss innovative marketing strategies that could apply to a startup like Heartbreak Auction. Think outside the box and come up with creative ideas that resonate with their target audience, showing that you can contribute from day one.
✨Tip Number 4
Prepare to articulate your vision for the brand identity and tone of voice. Since you'll be co-creating these elements, having a clear idea of how you would position Heartbreak Auction in the market will impress the founders and show your commitment.
We think you need these skills to ace Marketing Co-Founder
Some tips for your application 🫡
Understand the Brand: Before applying, immerse yourself in Heartbreak Auction's mission and values. Familiarise yourself with their unique approach to turning heartbreak into healing, as this will help you align your application with their vision.
Craft a Compelling CV: Tailor your CV to highlight relevant experience in brand building, digital marketing, and community engagement. Use quantifiable achievements to demonstrate your impact in previous roles, especially in scaling consumer brands.
Write a Personalised Cover Letter: In your cover letter, express your passion for the concept of Heartbreak Auction. Share personal anecdotes or insights that connect you to the theme of heartbreak and how it fuels your desire to contribute to their mission.
Showcase Your Creativity: Since the role involves creating buzz-worthy campaigns, consider including examples of past marketing campaigns you've developed. If possible, present innovative ideas that could fit within Heartbreak Auction's brand identity to demonstrate your strategic thinking.
How to prepare for a job interview at Heartbreak Auction
✨Show Your Passion for the Brand
Heartbreak Auction is all about turning heartbreak into healing. Make sure to express your genuine enthusiasm for their mission and how your personal experiences align with their vision. This will demonstrate that you’re not just looking for a job, but that you truly believe in what they’re building.
✨Demonstrate Your Marketing Savvy
Prepare to discuss specific marketing strategies you've successfully implemented in the past. Highlight your understanding of virality, digital campaigns, and community building. Be ready to share examples of how you've scaled a brand or created buzz-worthy campaigns that resonate with audiences.
✨Be Ready to Get Hands-On
As a co-founder, you'll need to be scrappy and willing to dive into the nitty-gritty of marketing. Share instances where you've rolled up your sleeves to tackle challenges head-on. This will show that you're not afraid of hard work and are committed to making the brand a success.
✨Craft Your Vision for the Brand
Think about how you would co-create the brand identity and tone of voice for Heartbreak Auction. Prepare some ideas on how to develop their marketing strategy and engage their target audience. Presenting a clear vision will demonstrate your strategic thinking and creativity, which are crucial for this role.