At a Glance
- Tasks: Co-create our brand identity and lead innovative marketing strategies.
- Company: Join Heartbreak Auction, a disruptive startup transforming heartbreak into healing.
- Benefits: Equity stake, creative freedom, and the chance to shape a cultural movement.
- Why this job: Be part of a unique mission that combines humour and creativity in marketing.
- Qualifications: Experience in scaling brands or a passion for building community and virality.
- Other info: This is a co-founder role—your vision will shape our future!
The predicted salary is between 36000 - 60000 ÂŁ per year.
At Heartbreak Auction, we’re flipping the auction world on its head—and breaking a few hearts along the way. We’re a brand-new, London-based startup on a mission to turn heartbreak into healing. How? By creating a space where people can auction off items from their exes—jewellery, hoodies, love letters, haunted teddy bears... you name it.
It’s emotional. It’s rebellious. It’s beautifully cathartic. And it’s completely disrupting the traditional auction model.
Who You Are:
- A storyteller and brand builder. You’ve either scaled a consumer brand or you’re obsessed with doing it.
- You understand virality, digital campaigns, and how to build community.
- You’re strategic, but you’re also scrappy. You’re ready to get your hands dirty.
- You believe in what we’re building. Maybe you’ve been heartbroken too.
What You’ll Do:
- Co-create our brand identity and tone of voice—make us unforgettable.
- Develop and execute a full-stack marketing strategy (organic, paid, partnerships, PR).
- Build and lead a marketing team as we grow.
- Create buzz-worthy campaigns that connect deeply and spread widely.
- Help shape the company’s vision, product, and culture from the ground up.
Why Join Us:
- You’ll be a cofounder—this is your baby too.
- We’re addressing heartbreak with humour, creativity, and honesty.
- Huge opportunity to lead a cultural movement and build a standout consumer brand.
- We’re early-stage. You’ll be in the driver’s seat with full creative freedom.
Ready to turn pain into power? Let’s talk. Send a note along with your CV to theheartbreakauction@gmail.com if you’re curious to hear more.
Marketing Co-Founder employer: Heartbreak Auction
Contact Detail:
Heartbreak Auction Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Co-Founder
✨Tip Number 1
Familiarise yourself with the unique concept of Heartbreak Auction. Understand how they plan to disrupt the traditional auction model and think about how your marketing skills can enhance this vision. This will help you articulate your ideas during discussions.
✨Tip Number 2
Showcase your understanding of virality and community building by preparing examples of past campaigns you've worked on. Be ready to discuss how these experiences can translate into creating buzz-worthy campaigns for Heartbreak Auction.
✨Tip Number 3
Network with individuals in the startup and marketing space, especially those who have experience in consumer brands. This could provide you with insights and connections that may be beneficial when discussing your potential role as a co-founder.
✨Tip Number 4
Prepare to demonstrate your strategic thinking and scrappy approach. Think of innovative marketing strategies that align with the brand's mission of turning heartbreak into healing, and be ready to share these ideas during your conversations.
We think you need these skills to ace Marketing Co-Founder
Some tips for your application 🫡
Understand the Brand: Before applying, immerse yourself in Heartbreak Auction's mission and values. Familiarise yourself with their unique approach to turning heartbreak into healing, as this will help you align your application with their vision.
Craft a Compelling CV: Highlight your experience in scaling consumer brands and your understanding of digital marketing strategies. Make sure to showcase any relevant campaigns you've led or contributed to, especially those that demonstrate your storytelling and community-building skills.
Write a Personalised Cover Letter: In your cover letter, express your passion for the brand and its mission. Share personal anecdotes about how you've navigated heartbreak or how you relate to the concept of turning pain into power. This will show your genuine interest and connection to the role.
Showcase Your Creativity: Since the role involves creating buzz-worthy campaigns, consider including examples of past marketing initiatives you've executed. If possible, present innovative ideas that could fit within Heartbreak Auction's framework, demonstrating your strategic yet scrappy approach.
How to prepare for a job interview at Heartbreak Auction
✨Show Your Passion for the Brand
Heartbreak Auction is all about turning heartbreak into healing. Make sure to express your genuine enthusiasm for their mission and how your personal experiences align with their vision. This will demonstrate that you’re not just looking for a job, but that you truly believe in what they’re building.
✨Demonstrate Your Marketing Expertise
Prepare to discuss specific examples of successful marketing campaigns you've led or been a part of. Highlight your understanding of virality, digital strategies, and community building. This will show that you have the skills needed to co-create their brand identity and execute a full-stack marketing strategy.
✨Be Ready to Get Scrappy
As a startup, Heartbreak Auction will appreciate candidates who are willing to roll up their sleeves and tackle challenges head-on. Share instances where you’ve had to be resourceful and innovative in your previous roles. This will illustrate your readiness to thrive in an early-stage environment.
✨Prepare Creative Campaign Ideas
Think about potential buzz-worthy campaigns that could resonate with their target audience. Presenting fresh ideas during the interview will not only showcase your creativity but also your understanding of their brand's tone and voice. This proactive approach can set you apart from other candidates.