Marketing Co-Founder

Marketing Co-Founder

Cheltenham Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Co-create our brand identity and lead innovative marketing strategies.
  • Company: Join Heartbreak Auction, a disruptive startup transforming heartbreak into healing.
  • Benefits: Equity stake, creative freedom, and the chance to shape a cultural movement.
  • Why this job: Be part of a unique mission that combines humour and creativity in marketing.
  • Qualifications: Experience in scaling brands or a passion for building community and virality.
  • Other info: This is a co-founder role; your ideas will directly influence our journey.

The predicted salary is between 36000 - 60000 £ per year.

At Heartbreak Auction, we’re flipping the auction world on its head—and breaking a few hearts along the way. We’re a brand-new, London-based startup on a mission to turn heartbreak into healing. How? By creating a space where people can auction off items from their exes—jewellery, hoodies, love letters, haunted teddy bears... you name it.

It’s emotional. It’s rebellious. It’s beautifully cathartic. And it’s completely disrupting the traditional auction model.

Who You Are:

  • A storyteller and brand builder. You’ve either scaled a consumer brand or you’re obsessed with doing it.
  • You understand virality, digital campaigns, and how to build community.
  • You’re strategic, but you’re also scrappy. You’re ready to get your hands dirty.
  • You believe in what we’re building. Maybe you’ve been heartbroken too.

What You’ll Do:

  • Co-create our brand identity and tone of voice—make us unforgettable.
  • Develop and execute a full-stack marketing strategy (organic, paid, partnerships, PR).
  • Build and lead a marketing team as we grow.
  • Create buzz-worthy campaigns that connect deeply and spread widely.
  • Help shape the company’s vision, product, and culture from the ground up.

Why Join Us:

  • You’ll be a cofounder—this is your baby too.
  • We’re addressing heartbreak with humour, creativity, and honesty.
  • Huge opportunity to lead a cultural movement and build a standout consumer brand.
  • We’re early-stage. You’ll be in the driver’s seat with full creative freedom.

Ready to turn pain into power? Let’s talk. Send a note along with your CV to theheartbreakauction@gmail.com if you’re curious to hear more.

Marketing Co-Founder employer: Heartbreak Auction

At Heartbreak Auction, we pride ourselves on being an innovative and supportive employer that values creativity and collaboration. Located in the vibrant city of London, with the flexibility of remote work, we offer a unique opportunity for personal and professional growth as you co-create a brand that resonates with people's emotions. Join us to be part of a passionate team dedicated to turning heartbreak into healing, while enjoying equity options and the chance to lead a cultural movement in a fun and dynamic work environment.
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Contact Detail:

Heartbreak Auction Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Co-Founder

✨Tip Number 1

Familiarise yourself with the concept of emotional branding. Since Heartbreak Auction is all about turning heartbreak into healing, understanding how to connect emotionally with potential customers will be crucial. Think about how you can convey this message in your conversations.

✨Tip Number 2

Showcase your experience with community building. Highlight any past projects where you've successfully engaged a community or created a buzz around a brand. This will demonstrate your ability to foster connections and drive engagement for Heartbreak Auction.

✨Tip Number 3

Prepare to discuss innovative marketing strategies. Given the unique nature of Heartbreak Auction, think outside the box and come up with creative campaign ideas that could resonate with the target audience. Be ready to share these ideas during your discussions.

✨Tip Number 4

Emphasise your adaptability and scrappiness. As a startup, Heartbreak Auction will need someone who can pivot quickly and tackle challenges head-on. Share examples from your past where you've had to be resourceful and flexible in your approach.

We think you need these skills to ace Marketing Co-Founder

Brand Development
Digital Marketing
Community Building
Content Creation
Campaign Management
Strategic Thinking
Social Media Marketing
Public Relations
Data-Driven Decision Making
Creative Problem Solving
Team Leadership
Market Research
Emotional Intelligence
Adaptability

Some tips for your application 🫡

Understand the Brand: Dive deep into Heartbreak Auction's mission and values. Familiarise yourself with their unique approach to turning heartbreak into healing, as this will help you tailor your application to resonate with their vision.

Craft a Compelling Cover Letter: Your cover letter should reflect your passion for the brand and your understanding of the emotional aspect of their work. Share personal anecdotes or experiences that connect you to the concept of heartbreak and healing.

Showcase Relevant Experience: Highlight any previous experience in building brands or executing marketing strategies. Be specific about your achievements and how they relate to the role of a Marketing Co-Founder, especially in terms of community building and virality.

Demonstrate Your Creativity: Since the role involves creating buzz-worthy campaigns, include examples of past campaigns you've worked on. Use visuals or links if possible to showcase your creativity and strategic thinking in marketing.

How to prepare for a job interview at Heartbreak Auction

✨Show Your Passion for the Brand

Make sure to express your enthusiasm for Heartbreak Auction's mission. Share personal stories or experiences that resonate with the concept of turning heartbreak into healing, as this will demonstrate your genuine connection to the brand.

✨Demonstrate Your Marketing Expertise

Prepare to discuss specific marketing strategies you've successfully implemented in the past. Highlight your experience with digital campaigns, community building, and any innovative approaches you've taken to scale a consumer brand.

✨Be Ready to Get Scrappy

Since the role requires a hands-on approach, come equipped with examples of how you've tackled challenges creatively and resourcefully. Show that you're not afraid to roll up your sleeves and dive into the nitty-gritty of marketing.

✨Craft Buzz-Worthy Campaign Ideas

Think ahead and brainstorm potential campaign ideas that could fit the brand's identity. Presenting fresh, engaging concepts during the interview will showcase your creativity and strategic thinking, making you stand out as a candidate.

Marketing Co-Founder
Heartbreak Auction
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  • Marketing Co-Founder

    Cheltenham
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-05-02

  • H

    Heartbreak Auction

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