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For Companies At a Glance
- Tasks: Co-create our brand identity and lead innovative marketing strategies.
- Company: Join Heartbreak Auction, a disruptive startup transforming heartbreak into healing.
- Benefits: Equity stake, creative freedom, and the chance to shape a cultural movement.
- Why this job: Be part of a unique mission that combines humour and creativity in marketing.
- Qualifications: Experience in scaling brands or a passion for building community and virality.
- Other info: This is a co-founder role—your vision will shape our future!
The predicted salary is between 36000 - 60000 ÂŁ per year.
At Heartbreak Auction, we’re flipping the auction world on its head—and breaking a few hearts along the way. We’re a brand-new, London-based startup on a mission to turn heartbreak into healing. How? By creating a space where people can auction off items from their exes—jewellery, hoodies, love letters, haunted teddy bears... you name it.
It’s emotional. It’s rebellious. It’s beautifully cathartic. And it’s completely disrupting the traditional auction model.
Who You Are:
- A storyteller and brand builder. You’ve either scaled a consumer brand or you’re obsessed with doing it.
- You understand virality, digital campaigns, and how to build community.
- You’re strategic, but you’re also scrappy. You’re ready to get your hands dirty.
- You believe in what we’re building. Maybe you’ve been heartbroken too.
What You’ll Do:
- Co-create our brand identity and tone of voice—make us unforgettable.
- Develop and execute a full-stack marketing strategy (organic, paid, partnerships, PR).
- Build and lead a marketing team as we grow.
- Create buzz-worthy campaigns that connect deeply and spread widely.
- Help shape the company’s vision, product, and culture from the ground up.
Why Join Us:
- You’ll be a cofounder—this is your baby too.
- We’re addressing heartbreak with humour, creativity, and honesty.
- Huge opportunity to lead a cultural movement and build a standout consumer brand.
- We’re early-stage. You’ll be in the driver’s seat with full creative freedom.
Ready to turn pain into power? Let’s talk. Send a note along with your CV to theheartbreakauction@gmail.com if you’re curious to hear more.
Marketing Co-Founder employer: Heartbreak Auction
Contact Detail:
Heartbreak Auction Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Co-Founder
✨Tip Number 1
Familiarise yourself with the unique concept of Heartbreak Auction. Understand how they plan to disrupt the traditional auction model and think about how your marketing skills can enhance this vision. This will help you articulate your ideas during discussions.
✨Tip Number 2
Showcase your understanding of virality and community building by preparing examples of successful campaigns you've led or been a part of. Be ready to discuss how these experiences can translate into creating buzz-worthy campaigns for Heartbreak Auction.
✨Tip Number 3
Network with individuals in the startup and marketing space, especially those who have experience in consumer brands. Engaging with like-minded professionals can provide insights and connections that may be beneficial when discussing your potential role as a co-founder.
✨Tip Number 4
Prepare to demonstrate your strategic thinking and scrappiness. Think of scenarios where you've had to pivot quickly or work with limited resources, as this aligns with the startup culture at Heartbreak Auction. Being able to share these stories will highlight your fit for the role.
We think you need these skills to ace Marketing Co-Founder
Some tips for your application 🫡
Understand the Brand: Before applying, immerse yourself in Heartbreak Auction's mission and values. Familiarise yourself with their unique approach to turning heartbreak into healing, as this will help you align your application with their vision.
Craft a Compelling CV: Highlight your experience in scaling consumer brands and your understanding of digital marketing strategies. Make sure to showcase any relevant campaigns you've led or been a part of, especially those that demonstrate your storytelling and community-building skills.
Write a Personalised Cover Letter: In your cover letter, express your passion for the brand and its mission. Share your personal connection to the theme of heartbreak and how it inspires your marketing approach. Be sure to mention specific ideas you have for campaigns that could resonate with their audience.
Showcase Your Creativity: Since the role involves building a brand identity and creating buzz-worthy campaigns, consider including examples of your previous work or even mock-up ideas for potential campaigns. This will demonstrate your creativity and strategic thinking right from the start.
How to prepare for a job interview at Heartbreak Auction
✨Show Your Passion for the Brand
Make sure to express your enthusiasm for Heartbreak Auction's mission. Share personal stories or experiences that resonate with the concept of turning heartbreak into healing, as this will demonstrate your genuine connection to the brand.
✨Demonstrate Your Marketing Expertise
Prepare to discuss specific marketing strategies you've successfully implemented in the past. Highlight your experience with digital campaigns, community building, and any innovative approaches you've taken to scale a brand.
✨Be Ready to Get Scrappy
Since this is an early-stage startup, show that you're willing to roll up your sleeves and tackle challenges head-on. Share examples of how you've been resourceful in previous roles, especially when faced with limited budgets or tight deadlines.
✨Craft Buzz-Worthy Campaign Ideas
Think ahead and come prepared with creative campaign ideas that align with the company's vision. Present concepts that could generate excitement and virality, showcasing your ability to connect deeply with audiences while maintaining a sense of humour.
