At a Glance
- Tasks: Analyse data to enhance user journeys and drive business value through strategic insights.
- Company: Join iCrossing, a global leader in digital marketing analytics.
- Benefits: Enjoy flexible working, wellbeing allowance, enhanced parental pay, and more.
- Why this job: Be a key player in shaping data-driven strategies and making impactful decisions.
- Qualifications: Experience with web analytics tools, SQL, and strong analytical skills required.
- Other info: Diverse and inclusive workplace committed to equal opportunities for all.
The predicted salary is between 50000 - 65000 £ per year.
Benefits
iCrossing offers a range of employee benefits including flexible working, life assurance, a monthly wellbeing allowance, charity and study days, enhanced parental pay, and much more.
Where we work
iCrossing has a global presence, but this role is UK-based. You must have the Right to Work in the UK as unfortunately we are currently unable to sponsor those who require a visa.
Diversity & Belonging
We believe that diversity strengthens and enriches who we are, and it is important to us that our workplace is somewhere our people feel they belong and reflects every aspect of our diverse nation. Our ambition is for everyone to have an equal opportunity to succeed. Currently those from ethnic minority backgrounds are under-represented at iCrossing and we are keen to broaden our socio-economic diversity. We therefore encourage and welcome applications from Black, Asian, ethnic minority and lower socio-economic backgrounds. All disabled applicants who meet the minimum requirements of the job as set out in the job description and person specification will be guaranteed an interview if requesting to be considered under this scheme. If there’s anything we can do to make our interview process or working environment more inclusive and to meet your particular needs, please let us know. We want to ensure our recruitment process is fair to all and attracts diverse and talented candidates.
What you’ll do
- Use web analytics tools to understand user journey challenges and provide recommendations to deliver business value.
- Build a deep understanding of business objectives so that you can create comprehensive measurement plans.
- Use SQL to extract, transform and load data from a data warehouse.
- Design and create dashboards to report on marketing performance or website objectives.
- Debug and validate marketing and analytics tags within a tag manager. Where appropriate implement/fix these tags to improve data quality.
- Perform regular health checks.
- Identify strategic opportunities through evaluation of our clients’ programs of work.
- To be an ambassador of iCrossing and its values.
- You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time.
We want to see your drive and enthusiasm for Data & Analytics. In addition to this, we’re looking for someone who has/is:
- Non-technical skills:
- Creative problem-solving: the answers won’t jump into your lap, so you engage your creativity to find them.
- Rigorous analytical skills: you stretch a concept until it breaks, then put the parts back together in the very best way.
- Strategic thinking: you focus obsessively on business aims.
- Exemplary communication: you find simple ways to describe complex ideas, inspiring others to take action.
- Stakeholder and time management: you remain in control and create a successful way of balancing demanding clients with colleague collaboration.
- Self-motivator: you enjoy designing your own road map to the team goal.
As a Senior Consultant, knowledge/experience in the following tools is key:
- Web Analytics Tools: Google Analytics, Adobe Analytics, PiwikPro.
- Visualisation Tools: PowerBi, Looker Studio, Tableau.
- Tag Management Tools: Google Tag Manager, Adobe Experience Platform, PiwikPro Tag Manager.
- Cloud Warehousing: Google Cloud, Azure, Amazon Web Services.
- SQL: Ability to query, design and optimise tables ideally within a cloud warehousing tool.
Additionally, experience in the following is beneficial:
- Python and R: Leverage Python/R to develop advanced analytics use cases (Causal Impact, Media Mix Modelling, Forecasting).
Senior Analytics Consultant employer: Hearst
Contact Detail:
Hearst Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Analytics Consultant
✨Tip Number 1
Get to know the company inside out! Research iCrossing's values, recent projects, and their approach to diversity. This will help you tailor your conversations during interviews and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which can boost your chances of landing that Senior Analytics Consultant role.
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your skills in SQL, web analytics, and strategic thinking can solve real problems for iCrossing. Practise articulating your thought process clearly, as communication is key in this role.
✨Tip Number 4
Don’t forget to showcase your creativity! As a Senior Consultant, you'll need to think outside the box. Bring examples of how you've tackled challenges in the past and be ready to discuss your creative problem-solving strategies during the interview.
We think you need these skills to ace Senior Analytics Consultant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Analytics Consultant role. Highlight your experience with web analytics tools and SQL, and don’t forget to showcase your creative problem-solving skills. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about data and analytics, and how your strategic thinking aligns with our business objectives. Let us know what makes you the perfect fit for iCrossing.
Showcase Your Projects: If you've worked on relevant projects, make sure to mention them! Whether it's designing dashboards or using SQL for data extraction, we love seeing real examples of your work. This helps us understand your hands-on experience.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at iCrossing!
How to prepare for a job interview at Hearst
✨Know Your Tools Inside Out
Make sure you’re well-versed in the web analytics tools mentioned in the job description, like Google Analytics and Adobe Analytics. Be ready to discuss how you've used these tools in past projects and the impact they had on business outcomes.
✨Showcase Your Problem-Solving Skills
Prepare examples that highlight your creative problem-solving abilities. Think of specific challenges you've faced in analytics and how you approached them. This will demonstrate your analytical skills and strategic thinking.
✨Communicate Clearly and Confidently
Practice explaining complex data concepts in simple terms. You want to show that you can communicate effectively with both technical and non-technical stakeholders. Consider doing mock interviews to refine your delivery.
✨Understand iCrossing's Values
Research iCrossing’s mission and values, especially their commitment to diversity and inclusion. Be prepared to discuss how you align with these values and how you can contribute to a diverse workplace.