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- Tasks: Write engaging ecommerce content for homes and lifestyle brands, focusing on SEO and affiliate strategies.
- Company: Join Hearst UK, a leading premium publisher behind iconic brands like Cosmopolitan and Elle.
- Benefits: Enjoy 25 days holiday, discounted gym membership, charity days, and regular social events.
- Why this job: Be part of a creative team that values innovation and collaboration while making an impact in the industry.
- Qualifications: Strong writing skills, knowledge of home trends, SEO best practices, and experience in ecommerce content preferred.
- Other info: Opportunity to work with diverse teams and contribute to meaningful content that resonates with audiences.
The predicted salary is between 28800 - 43200 £ per year.
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Ecommerce Homes & Lifestyle Writer, London
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Client:
Hearst
Location:
London, United Kingdom
Job Category:
Other
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EU work permit required:
Yes
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Job Reference:
9909233c1527
Job Views:
3
Posted:
29.06.2025
Expiry Date:
13.08.2025
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Job Description:
At Hearst UK, there’s always more to the story.Join us as our new Ecommerce Homes & Lifestyle Writer to startthenext chapter in your career.
We’re the UK’s leading premium publisher, and the people behind iconic media brands such as Cosmopolitan, Esquire, Elle, Harper’s Bazaar and Country Living. We’ve created a working environment that encourages everyone to pull together. We never stop looking for brave new ideas. We’ll always try to develop and improve, we trust each other to do our best, and we have fun as we build on our heritage to make history.
ABOUT THEROLE
You will join the Hearst Ecommerce Content team to assist on growing the Homes and Lifestyle shopping verticals across some of our Hearst UK’s trusted brands. You will work under the Homes & Lifestyle Ecommerce Editor to execute a cross-brand affiliate editorial strategy that fits within the business’s growth plan, increasing output and affiliate revenue. This role will mainly focus on Red, Prima, House Beautiful, Country Living, and Digital Spy.
You will report into the Homes and Lifestyle Ecommerce Editor and work with the Ecommerce Commercial team and SEO team regularly, as well liaising daily with various digital heads, especially on Red, Prima, House Beautiful, Country Living, and Digital Spy. This role will also work closely with the Hearst CRM team and the Hearst social team.
Key Responsibilities:
- Work closely with the Homes & Lifestyle Ecommerce Editor to execute a cross-brand content strategy to grow two key verticals.
- Create quality ecommerce articles – features, news stories and deals – according to brands’ needs, in the appropriate tone and style, across a variety of home and lifestyle product categories.
- Collaborate with brand digital editors on executing SEO-driven content calendars, pitching ideas for stories to digital leads and also taking commissions, for news, features or deals stories.
- Collaborating with the Brand Editors and the Affiliate experts to maximise home and Lifestyle affiliate opportunities across the business
- Collaborating with the Affiliates team with necessary information to identify key retailers to work with, analyse affiliate network intel and help secure favourable rates with key retailers.
- Work with the SEO team to ensure the content strategy is SEO optimised so that we’re prioritising the main keywords for each of the brands.
- Supporting all brands over key shopping events and periods, such as Black Friday, with advanced planning and real-time coverage.
- Tending pieces for brands over the year to keep them optimised and ranking.
- Using analytics and producing monthly reports, including actionable insights.
- Staying on top of market trends and new launches in the home and garden world and forging relationships with retailers and PRs.
- With the support of the Editor, you will be working closely with the CRM team to contribute to various Hearst newsletters, as well as working closely with the social team to create social content.
- To be an ambassador of Hearst UK and its values.
- You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time.
ABOUTYOU
- A strong, versatile writer, with the ability to produce engaging, original copy across topics ranging from gardening kit to decorating ideas, from fashion to beauty content.
- Strong knowledge of consumer trends within the home and lifestyle industry.
- An analytical mind with strong attention to detail.
- Organised, meticulous and able to meet deadlines in a fast-paced environment.
- Good working knowledge of SEO best practice.
- Understanding of Hearst’s brands and the digital landscape.
- Social-media savvy, able to spot a story on Instagram or TikTok ahead of rivals.
- Experience in using analytics tools to analyse data and implement improvements.
- Experience writing editorial ecommerce content for a publisher preferred.
- An understanding of affiliate revenue and the importance of ecommerce strategies.
WHAT WE OFFER
At Hearst UK, you can choose from a huge range of perks and benefits that can help you learn well, work well and live well including:
- 25 days’ holiday (with the option to buy up to 5 additional holiday days) – pro rated for part-time or fixed-term employees
- Discounted gym membership
- Spend a charity day with your favourite good cause
- Life assurance and pension scheme
- Regular socials and more!
There’s more to your story than you imagine. And the next chapter begins right here.
Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people. As a business, we recognise the significant benefits of creativity, collaboration and innovation that comes with diverse teams. Not only is diversifying the voices in our organization the right thing to do, but it also helps us to make powerful and exciting content that can be enjoyed by many more people. This is why we’re working to build a sense of true belonging within our business and foster a culture in which everyone feelsheard.
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Ecommerce Homes & Lifestyle Writer employer: Hearst
Contact Detail:
Hearst Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Homes & Lifestyle Writer
✨Tip Number 1
Familiarise yourself with Hearst's brands, especially Red, Prima, House Beautiful, Country Living, and Digital Spy. Understanding their tone, style, and audience will help you tailor your approach and demonstrate your fit for the role.
✨Tip Number 2
Stay updated on current trends in the home and lifestyle sector. Being able to discuss recent developments or popular products during interviews can showcase your passion and knowledge, making you a more attractive candidate.
✨Tip Number 3
Network with professionals in the ecommerce and lifestyle writing fields. Engaging with others on platforms like LinkedIn can provide insights into the industry and may even lead to referrals or recommendations for the position.
✨Tip Number 4
Prepare to discuss your experience with SEO and analytics tools. Since this role involves optimising content for search engines and analysing performance, being ready to share specific examples of how you've successfully implemented these strategies will set you apart.
We think you need these skills to ace Ecommerce Homes & Lifestyle Writer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in ecommerce writing, particularly in the homes and lifestyle sector. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the homes and lifestyle industry. Mention specific brands you admire under Hearst and how your skills align with their content strategy.
Showcase Your Writing Skills: Include samples of your previous work that reflect your ability to write engaging ecommerce content. If possible, provide links to articles that demonstrate your understanding of SEO and affiliate marketing.
Highlight Analytical Skills: Emphasise your experience with analytics tools and how you've used data to improve content performance. This will show your potential employer that you can contribute to their growth strategy effectively.
How to prepare for a job interview at Hearst
✨Showcase Your Writing Skills
As an Ecommerce Homes & Lifestyle Writer, your writing ability is crucial. Bring samples of your best work that demonstrate your versatility and engagement. Tailor your examples to reflect the tone and style of Hearst's brands.
✨Understand the Brands
Familiarise yourself with the specific brands you'll be working with, such as Red, Prima, and House Beautiful. Show your knowledge of their unique styles and audiences during the interview, and be ready to discuss how you can contribute to their growth.
✨Demonstrate SEO Knowledge
Since the role involves creating SEO-driven content, be prepared to discuss your understanding of SEO best practices. Share examples of how you've successfully implemented SEO strategies in your previous work to drive traffic and engagement.
✨Stay Current with Trends
The home and lifestyle industry is ever-evolving. During the interview, mention recent trends or products you've noticed and how they could influence content strategy. This shows your passion for the industry and your proactive approach to staying informed.
