Global Programmatic Strategy Manager in London

Global Programmatic Strategy Manager in London

London Full-Time 40000 - 45000 £ / year (est.) Home office (partial)
Hearst UK

At a Glance

  • Tasks: Drive programmatic revenue growth and collaborate on global campaigns across Hearst's premium sites.
  • Company: Join Hearst UK, a leader in digital advertising with a commitment to diversity.
  • Benefits: Enjoy competitive salary, health perks, flexible work options, and financial wellness support.
  • Other info: Dynamic team culture with opportunities for personal and professional growth.
  • Why this job: Be at the forefront of programmatic strategy and make a real impact in the industry.
  • Qualifications: Experience in digital advertising and programmatic ecosystems, with strong analytical skills.

The predicted salary is between 40000 - 45000 £ per year.

Hearst UK is looking for an experienced professional to join the HGS Programmatic Sales team, driving programmatic revenue growth across Hearst’s premium sites and partner publishers worldwide.

Salary: £40,000-£45,000 (dependent on experience).

Main Duties

  • Work with the wider team to deliver revenue growth across agencies & clients in various markets.
  • Support global activations and pitch preparations for global programmatic campaigns.
  • Pitch programmatic campaigns across Hearst and Hearst partner publishers network worldwide.
  • Collaborate with internal sales, data, product and TAM teams to build client strategy and activate programmatically.
  • Deliver results in line with the clients programmatic strategy.
  • Manage campaign activation, reporting and performance monitoring.
  • Ensure all deals are set up and transacting correctly, working closely with HGS Sales teams, global operations, data and TAM teams.
  • Troubleshoot deal activations with TAM teams and external agencies.
  • Monitor campaign performance and share insights with agency and/or client direct programmatic teams to drive upsell.
  • Attend key industry events where relevant.
  • Act as an ambassador of Hearst and its values.

What We Are Looking For

  • Commercial / client facing experience.
  • Digital advertising experience.
  • Programmatic experience.
  • Understanding of the programmatic ecosystem.
  • Troubleshooting skills with the ability to overcome challenges and solve problems.
  • Strong analytical skills.
  • Proficiency in Microsoft Excel and PowerPoint.
  • Self-starter able to multi-task with tight deadlines.
  • Understanding of programmatic industry and publisher opportunities.
  • Experience with Google Ad Manager and familiarity with PMP/PG deals.
  • Solid ad-tech understanding (platforms and overall industry).
  • Commercial / sales experience (not essential but a plus).

Benefits

  • Good Housekeeping Taste and Beauty Testing Panels.
  • Office sample sales with branded products.
  • Specsavers eye care, Health Cash Plan, mental health support.
  • Discounted gym memberships, Cycle to Work scheme.
  • Location Flex and Holiday Exchange.
  • Charity Day and wellbeing resources.
  • Participation in Hearst ERG Groups.
  • Generous workplace pension, Income Protection, Life Assurance, Season Ticket Loan.
  • Salary Finance tools, Financial Wellbeing sessions, Home Tech benefits.
  • Major discounts across London and HAPI at Hearst app savings.

Equity & Inclusion

Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – a world that respects, protects, represents and uplifts the voices and opinions of all people. We recognise the benefits of diverse teams and work to foster a culture where everyone feels heard.

Global Programmatic Strategy Manager in London employer: Hearst UK

Hearst UK is an exceptional employer that champions a vibrant work culture, offering a wealth of benefits including health and wellbeing support, generous pension schemes, and unique perks like exclusive product testing panels. With a strong commitment to equity and inclusion, employees are empowered to grow within a diverse environment while driving impactful programmatic strategies across premium platforms globally.

Hearst UK

Contact Details:

Hearst UK Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Global Programmatic Strategy Manager in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hearst UK and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hearst UK are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hearst UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hearst UK. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Global Programmatic Strategy Manager in London

Programmatic Revenue Growth
Client Strategy Development
Campaign Activation
Performance Monitoring
Troubleshooting Skills
Analytical Skills
Microsoft Excel Proficiency

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hearst UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Hearst UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hearst UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Hearst UK

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hearst UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Hearst UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.