At a Glance
- Tasks: Create and produce original video content for iconic brands like Cosmopolitan and ELLE.
- Company: Join Hearst UK, a leader in media with a focus on creativity and collaboration.
- Benefits: Enjoy flexible Fridays, health perks, and discounts across London.
- Other info: Dynamic role with opportunities for growth and a commitment to diversity and inclusion.
- Why this job: Make an impact by shaping engaging content that resonates with audiences on YouTube.
- Qualifications: Experience in producing high-performing social content and strong creative instincts required.
The predicted salary is between 40000 - 40000 £ per year.
Salary: Circa £40,000, dependant on experience.
Location: In‑office with flexible Fridays, House of Hearst, 30 Panton Street, St James's, London.
Role Summary
As the Creative Producer, you will develop and produce original video content across our portfolio of iconic brands, including Cosmopolitan UK, ELLE UK, Harper's Bazaar UK, Esquire UK, Men's Health UK, Good Housekeeping UK and more. We are looking for someone who understands how audiences consume content on YouTube, and who is passionate about creating entertainment‑led formats that people actively choose to watch and come back to.
Responsibilities
- Develop original video concepts and repeatable formats for YouTube.
- Generate ideas that are driven by audience insight, platform behaviour and cultural trends.
- Create treatments, pitch documents and production plans for new formats.
- Produce shoots featuring celebrity talent, creators and experts across Hearst UK’s brands.
- Work closely with editorial teams to ensure content reflects each brand’s voice while remaining platform‑first.
- Lead productions on location and in studio, managing contributors, schedules and creative execution.
- Write interview structures, games, challenges and editorial beats that create engaging, shareable moments.
- Collaborate closely with editors during post‑production, shaping narrative, pacing, thumbnails, titles and overall creative direction.
- Use performance data to refine formats and continuously improve future content.
- Stay on top of YouTube, TikTok, Instagram and emerging platform trends, bringing new ideas back to the team.
Qualifications
- Proven experience producing high‑performing YouTube or social‑first content that builds engaged audiences.
- Strong creative instincts with a clear understanding of what drives clicks, watch time and shares.
- Experience developing original entertainment‑led concepts, not just executing briefs.
- Confidence working with celebrity talent, publicists, production teams and press junkets.
- Experience leading projects from concept through production and post‑production.
- Strong understanding of YouTube storytelling, audience retention, analytics and platform best practice.
- Experience collaborating with editors to shape engaging final cuts, including thumbnail and headline strategies.
- Excellent organisational, communication and project management skills, with the ability to manage multiple productions simultaneously.
- Collaborative, proactive and willing to experiment, iterate and test new ideas.
- Experience producing content for premium publishers, broadcasters, digital publishers or creator‑led channels.
- Experience working with creators, digital‑first talent, branded content and commercial partnerships.
- Familiarity with Adobe Premiere or similar editing software.
Inclusion, Health & Wellbeing
- Stay healthy with Specsavers eye care, a company‑funded Health Cash Plan and access to mental health support.
- Get active and stress‑free with discounted gym memberships and the Cycle to Work scheme.
- Embrace flexibility with a Location Flex and Holiday Exchange.
- Take time to give back with a Charity Day and access to wellbeing resources whenever you need them.
- Join one of our Hearst ERG Groups.
Financial Wellness
- Plan ahead with a generous Workplace Pension, Income Protection, Life Assurance and Season Ticket Loan.
- Make smarter money moves using Salary Finance tools, Financial Wellbeing sessions and Home Tech benefits.
- Treat yourself with major discounts across London and everyday savings via the HAPI at Hearst app.
Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people. We recognise the significant benefits of creativity, collaboration and innovation that come with diverse teams and are working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.
Creative Producer (12 Month FTC) in London employer: Hearst UK
At Hearst UK, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration in our iconic London office. As a Customer Operations Manager, you'll benefit from flexible working arrangements, comprehensive health and wellbeing support, and numerous opportunities for professional growth, all while contributing to a company that values diversity and innovation in shaping culture.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Producer (12 Month FTC) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hearst UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hearst UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hearst UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hearst UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Producer (12 Month FTC) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hearst UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hearst UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hearst UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hearst UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hearst UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hearst UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
