Subscription Revenue Executive

At Hearst UK, subscriptions are a vital part of our consumer revenue, with ambitious plans for growth through new digital subscription and membership programmes alongside our print products. This role supports the Head of Subscription Strategy in managing revenue and profitability by focusing on key drivers such as pricing, acquisition planning, and LTV modelling. You will utilize various data sources and reporting tools to make informed decisions that drive our subscription business forward.

ABOUT THE ROLE

• Be an ambassador of Hearst UK and its values.
• Undertake additional duties as suited to your skills and experience, including scenario planning and target setting.
• Assist in setting subscription targets for volume, revenue, and contribution, considering short-term and long-term impacts.
• Manage the subscription P+L and monitor performance using KPIs.
• Analyze data to identify trends, opportunities, and risks, proposing improvements.
• Use LTV models to optimize offers and pricing strategies, and coordinate testing programs.
• Work with teams to manage pricing disciplines and ensure accurate communication of campaigns and discounts.
• Create targets for acquisition volume, revenue, and spend, collaborating with marketing teams.
• Interpret weekly acquisition reports to improve performance and manage spend effectively.
• Track churn, cancellations, and provide insights to the Customer Value team for retention strategies.

ABOUT YOU

• Experience in a subscription environment with a focus on analytics and planning is preferable.
• Strong understanding of subscription metrics like conversion %, yield, churn, and LTV.
• Proficiency with multiple data and reporting sources.
• Interest in business strategy and data-driven decision making.
• Collaborative, approachable, and proactive in questioning and improving processes.
• Experience in the news and magazine sector is desirable but not essential.

WHAT WE OFFER

• 25 days’ holiday plus options to buy additional days.
• Hybrid working with four days in the office.
• Discounted gym memberships, healthcare plans, charity days, life assurance, pension, and social events.

Hearst UK values diversity and is committed to fostering an inclusive environment where everyone feels heard. Join us to be part of a culture that respects, protects, and uplifts all voices.

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