At a Glance
- Tasks: Drive programmatic revenue growth and deliver strategic client solutions.
- Company: Join Hearst, a leader in digital advertising with a focus on innovation.
- Benefits: Enjoy competitive salary, health perks, flexible work, and discounts across London.
- Other info: Embrace diversity and inclusion in a supportive work environment.
- Why this job: Be part of a dynamic team shaping the future of programmatic advertising.
- Qualifications: Experience in digital advertising and strong analytical skills required.
The predicted salary is between 40000 - 45000 £ per year.
Salary: £40,000-£45,000 - salary depends on experience and will be assessed inline with candidate's skills, knowledge, and relevant expertise.
The Role
The HGS Programmatic Sales team creates high value solutions for advertisers by engaging the key audiences of Hearst's premium sites through optimised media placements. Working closely to support the HGS Sales teams, the wider Global and Hearst partner publishers by collaboratively delivering the best of breed client service and strategic vision to drive growth in programmatic revenues.
Main Duties
- Work with wider team to deliver revenue growth across your agencies and clients in various markets
- Support global activations and pitch preparations for global programmatic campaigns
- Work closely with global markets on pitching programmatic campaigns across Hearst and Hearst partner publishers network worldwide
- Working with internal sales, data, product and TAM teams to build client strategy and activate programmatically
- Deliver results in line with the client's programmatic strategy
- Campaign activation, management and reporting
- Working closely with HGS Sales teams, global operations, data teams and TAM teams to ensure that all deals are set up and transacting correctly
- Support troubleshooting across any deal activations with TAM teams and external agency teams
- Monitor campaign performance with internal TAM teams, PMP spending and delivery and share these insights with the agency and/or client direct programmatic teams to help increase and upsell future programmatic activity with Hearst Global
- Attend key industry events, where relevant
- To be an ambassador of Hearst and its values
You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time.
What We Are Looking For
- Commercial / client facing experience
- Digital advertising experience
- Programmatic experience
- Understanding of programmatic ecosystem
- Troubleshooting skills, with the ability to overcome challenges and problem-solve
- Strong analytical skills
- Proficient in Microsoft Excel and PowerPoint
- Self-starter with the ability to multi-task and with a proven ability to handle multiple deliverables with tight deadlines
- Understanding of the programmatic industry and opportunities publishers have
- Have worked with Google Ad Manager and are familiar on how a PMP/PG deal works and ability to troubleshoot deals
- Solid ad tech understanding (both platforms and overall industry)
- Commercial / sales experience (not essential - but great addition)
Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in - one that respects, protects, represents and uplifts the voices and opinions of all people. As a business, we recognise the significant benefits of creativity, collaboration and innovation that comes with diverse teams. Not only is diversifying the voices in our organization the right thing to do, but it also helps us to make powerful and exciting content that can be enjoyed by many more people. This is why we're working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.
Global Programmatic Strategy Manager employer: Hearst Communications, Inc.
Hearst UK is an exceptional employer that prioritises employee wellbeing and growth, offering a vibrant work culture in the heart of London. With generous benefits including health support, flexible working options, and opportunities for professional development, employees are empowered to thrive both personally and professionally. The company's commitment to diversity and inclusion fosters a collaborative environment where every voice is valued, making it a truly rewarding place to work.
Contact Details:
Hearst Communications, Inc. Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Global Programmatic Strategy Manager
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We think you need these skills to ace Global Programmatic Strategy Manager
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