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For Companies At a Glance
- Tasks: Lead SEO and PPC strategies to boost brand visibility and drive growth.
- Company: Join a family-owned business with 37 years of stability and a collaborative culture.
- Benefits: Competitive salary, genuine career progression, and a supportive work environment.
- Why this job: Make a measurable impact in digital marketing while working with innovative teams.
- Qualifications: 3-5+ years in SEO/SEM with strong analytical and communication skills.
- Other info: Flexible full-time or part-time options available in a dynamic office setting.
The predicted salary is between 45000 - 55000 £ per year.
Salary: £45,000 - £55,000 (DOE) | Location: Stevenage (Office Based)
Company Overview
Join a dynamic, family-owned entrepreneurial group with 37 years of stability, strong community engagement, and a culture built on honesty, trust, and teamwork. This role offers genuine career progression and the chance to make a measurable commercial impact.
The Role
We are seeking a commercially minded Digital Marketing Specialist to lead SEO and Paid Search across multiple brands. You will turn insights into action, optimise search performance, and collaborate with Web Development, Sales, Content, and leadership teams. This role offers ownership of Group-level digital marketing strategy and execution.
Key Responsibilities
- Strategy & Execution: Develop and maintain SEO roadmap; translate performance into commercial outcomes; share best practices.
- Technical SEO: Audit sites, resolve crawl/indexing issues, optimise site architecture, speed, mobile usability, and structured data.
- On-Page & Content Optimisation: Keyword research, meta data, headings, internal linking, AI-assisted content workflows.
- Off-Page SEO: Ethical link-building, digital PR, backlink campaigns to strengthen domain authority.
- Paid Search (Google Ads): Manage accounts, optimise campaigns, ad copy, budgets, ROI, and identify growth opportunities.
- Analytics & Reporting: Track rankings, traffic, engagement, conversions; provide actionable insights.
- Collaboration: Align SEO/Paid strategies with wider marketing; work cross-functionally with developers, designers, content, and sales teams.
- Market Awareness: Monitor search engine updates, competitors, trends, and AI-driven search developments.
Key Skills & Experience
- 3-5+ years in SEO, SEM, or Digital Marketing; proven measurable growth.
- Experience managing SEO across multiple websites/brands.
- Strong knowledge of Google Ads, PPC optimisation, AI-driven search, SGE, and E-E-A-T principles.
- Proficiency in GA4, Google Search Console, Looker Studio, SEMrush/Ahrefs, Brevo (or equivalent).
- Technical SEO knowledge: HTML, CSS, CMS.
- Analytical, data-driven, commercially aware, excellent communication skills.
- Self-starter, adaptable, results-focused, customer-centric.
Additional Advantages
- Content creation and marketing strategy experience.
- Knowledge of AI tools for content/SEO workflows.
- Email marketing experience.
Employment Details
Full-time or part-time, office-based in Stevenage. Subcontractor/consultancy arrangements may be considered.
Digital Marketing Specialist (SEO & PPC) in Stevenage employer: Healthy Careers
Contact Detail:
Healthy Careers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist (SEO & PPC) in Stevenage
✨Tip Number 1
Network like a pro! Get out there and connect with people in the digital marketing scene. Attend local meetups, webinars, or industry events to make those valuable connections that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your SEO and PPC expertise. This not only demonstrates your capabilities but also gives you something tangible to discuss during interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its digital presence. Understand their current SEO and PPC strategies, and come ready with ideas on how you can help them improve. This shows initiative and genuine interest!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make an impact. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Digital Marketing Specialist (SEO & PPC) in Stevenage
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Specialist role. Highlight your experience in SEO and PPC, and don’t forget to showcase any measurable growth you've achieved in previous roles. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your skills align with our needs. Be sure to mention specific projects or achievements that demonstrate your expertise in SEO and PPC.
Showcase Your Analytical Skills: Since this role is all about data-driven decisions, make sure to highlight your analytical skills in your application. Mention tools like GA4 or SEMrush that you’ve used to track performance and provide insights. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy – just follow the prompts!
How to prepare for a job interview at Healthy Careers
✨Know Your Stuff
Make sure you brush up on your SEO and PPC knowledge before the interview. Familiarise yourself with the latest trends, tools like Google Ads and GA4, and be ready to discuss how you've used them in past roles. This shows you're not just a candidate, but someone who’s genuinely passionate about digital marketing.
✨Showcase Your Achievements
Prepare specific examples of measurable growth you've achieved in previous positions. Whether it’s increasing organic traffic or improving ROI on ad campaigns, having concrete numbers will help you stand out. Don’t forget to mention any successful strategies you’ve implemented!
✨Be Ready to Collaborate
Since this role involves working with various teams, be prepared to discuss how you’ve collaborated with web developers, content creators, and sales teams in the past. Highlight your communication skills and adaptability, as these are key in a dynamic environment.
✨Ask Smart Questions
At the end of the interview, have a few insightful questions ready. Ask about the company’s current digital marketing strategies or how they measure success in their SEO efforts. This not only shows your interest but also gives you a better understanding of the role and the company culture.