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- Tasks: Lead and innovate our PPC strategy to drive growth and revenue.
- Company: Join Healf, a fast-scaling e-commerce platform focused on digital wellbeing.
- Benefits: Enjoy perks like unlimited studio access, discounts, and a supportive work environment.
- Why this job: Make a real impact in a dynamic startup while working with top talent.
- Qualifications: 4+ years of PPC experience and a passion for digital marketing.
- Other info: Be part of a high-performance team with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Join Healf as our Paid Search Lead and help us revolutionise digital wellbeing. With a digital-first approach, we combine technology, science and storytelling to create curated health experiences that matter.
Healf is an e‐commerce platform at the intersection of personalised health and curated wellbeing. We connect customers with the world's most effective products across EAT, MOVE, MIND and SLEEP. Backed by investors behind Soho House, Alo Yoga, Cult Beauty and Innocent, we're scaling fast, redefining how the world shops and lives well.
The Role: In the past year we scaled Google Ads by over 300%, driving tens of millions in new customer revenue. Next year, we aim higher. As Paid Search Lead, you will architect and lead the growth of our PPC engine, from strategy through to execution, testing and analysis. This is not a routine role; it's for innovators who thrive on breaking boundaries and pioneering new approaches.
Where You'll Make an Impact:
- Lead PPC at Healf, reporting to the Head of Performance Marketing
- Manage account managers, executives and agency relationships
- Collaborate with Google reps to test betas and new product launches
- Conduct constant testing and performance optimisation in the account
- Deep-dive into incrementality and attribution (MMM, custom MTA, etc.)
- Collaborate cross-departmentally on company-wide activations
- Stay up to date with latest paid-search trends and advancements
What You'll Bring:
- 4+ years of PPC experience, truly living and breathing paid search
- Intelligent, driven, first-principles thinker
- Mastery of Google Ads Manager and Google Ads Editor
- Strong familiarity with GA4, GTM, GMC and associated tools
- A nerdy passion for the technical side and theory behind PPC
- Comfortable managing a team and large budgets solo
- Thrives in a fast-paced, startup environment
- Highly proactive and seeking high autonomy and responsibility
Why Join Healf:
- Do your life's best work: build something that matters with a high-performance team
- Surround yourself with A+ talent who raise the standard every day
- Be a builder: influence voice, culture and growth
- Wellbeing is a lifestyle: office yoga, Healf Zone insights, and pillars of EAT, MOVE, MIND, SLEEP
- Premium Wellhub Membership: unlimited access to thousands of studios
- Exclusive perks: 50% off Healf products and discounted Healf Zone testing
- Nest Pension contribution
- Well-fitted workspace in Hammersmith with natural lighting
- Annual company retreat to recharge and bond
Seniority Level: Mid-Senior level
Employment Type: Full-time
Job Function: Marketing and Sales
Industries: Retail
Paid Search Lead in London employer: Healf
Contact Detail:
Healf Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search Lead in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your PPC successes. This is your chance to demonstrate how you've driven results in previous roles, especially if you’ve scaled campaigns like we have at Healf.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand Healf’s mission and values, and think about how your experience aligns with our goals in revolutionising digital wellbeing.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Healf.
We think you need these skills to ace Paid Search Lead in London
Some tips for your application 🫡
Show Your Passion for PPC: When you're writing your application, let your enthusiasm for paid search shine through! We want to see that you truly live and breathe PPC. Share specific examples of how you've driven results in previous roles, especially if you've scaled campaigns like we have at Healf.
Tailor Your Application: Make sure to customise your CV and cover letter for the Paid Search Lead role. Highlight your experience with Google Ads Manager and any relevant tools like GA4 or GTM. We love seeing candidates who take the time to align their skills with what we're looking for!
Be Data-Driven: We’re all about data at Healf, so don’t shy away from showcasing your analytical skills. Include metrics and outcomes from your past campaigns to demonstrate your ability to optimise performance. Numbers speak louder than words, and we want to see how you’ve made an impact!
Apply Through Our Website: Finally, make sure to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team at Healf!
How to prepare for a job interview at Healf
✨Know Your PPC Inside Out
Make sure you brush up on your PPC knowledge before the interview. Healf is looking for someone who truly lives and breathes paid search, so be ready to discuss your past experiences, strategies you've implemented, and the results you've achieved. Prepare specific examples that showcase your mastery of Google Ads Manager and your familiarity with GA4 and GTM.
✨Show Your Innovative Side
Healf values innovators who thrive on breaking boundaries. Think about how you can demonstrate your creative problem-solving skills during the interview. Be prepared to share instances where you've tested new approaches or optimised campaigns in unique ways. This will show that you're not just a follower of trends but a leader in the field.
✨Understand Their Mission
Familiarise yourself with Healf's mission to revolutionise digital wellbeing. Understand their products and how they connect customers with effective health solutions. This will help you align your answers with their goals and demonstrate your genuine interest in contributing to their vision.
✨Prepare Questions for Them
Interviews are a two-way street, so come prepared with insightful questions. Ask about their current PPC strategies, how they measure success, or what challenges they face in the market. This shows that you're proactive and genuinely interested in the role, plus it gives you valuable insights into whether Healf is the right fit for you.
