At a Glance
- Tasks: Lead marketing strategy and execution for a high-profile hospitality group.
- Company: Well-established multi-site hospitality group in Central London.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Why this job: Make a real impact on brand awareness and customer engagement.
- Qualifications: Proven senior marketing experience in luxury hospitality and strong leadership skills.
- Other info: Fast-paced role with a focus on creativity and collaboration.
The predicted salary is between 48000 - 72000 £ per year.
A well-established, multi-site hospitality group behind several high-profile dining destinations in Central London is looking for a Head of Marketing to lead brand and growth strategy across its portfolio. This is a senior, hands-on role for a commercially minded marketer who thrives in fast-paced, experience-led environments and knows how to turn brand awareness into bookings.
The role:
- You will take ownership of the full marketing mix, leading strategy and execution across digital, campaigns, partnerships and PR, while managing a small in-house team and external agencies.
Key responsibilities include:
- Setting and delivering the group-wide marketing strategy across multiple venues
- Planning and executing high-impact, omnichannel campaigns for seasonal and flagship events
- Managing paid media across Google and Meta to drive measurable results
- Leading digital activity including SEO, PPC, CRM/email and website content
- Overseeing launches, VIP events and media collaborations
- Managing budgets, reporting on ROI and tracking commercial impact
- Ensuring brand consistency across all customer touchpoints
- Working closely with senior stakeholders, chefs and operations teams
What we are looking for:
- Proven experience in a senior marketing role, within high-end / luxury hospitality
- Strong leadership skills with experience managing teams and agencies
- Data-driven mindset with clear experience tracking performance and ROI
- Solid digital marketing expertise (paid media, SEO, CRM/email)
- Confident stakeholder manager with excellent communication skills
- Comfortable balancing strategy with hands-on delivery
Head of Marketing employer: Headliners Recruitment
Contact Detail:
Headliners Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential colleagues or mentors. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to meet hiring managers or recruiters, be ready to discuss your past successes in marketing. Bring examples of campaigns you've led or data that showcases your impact. This is your time to shine!
✨Tip Number 3
Tailor your approach! Research the company’s current marketing strategies and think about how you can add value. When you chat with them, mention specific ideas or improvements you could bring to the table. It shows you're genuinely interested and proactive.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for talented marketers like you. Plus, applying directly shows your enthusiasm and commitment to joining our team. Let’s make it happen!
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences that match the Head of Marketing role. Highlight your experience in high-end hospitality and any successful campaigns you've led, as this will show us you're the right fit for our fast-paced environment.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the hospitality sector and how your leadership skills can drive our brand strategy. Be sure to mention any relevant achievements that demonstrate your ability to turn brand awareness into bookings.
Showcase Your Digital Savvy: Since digital marketing is key for this role, make sure to include examples of your experience with SEO, PPC, and CRM/email strategies. We want to see how you've used data to track performance and ROI in your previous roles, so don’t hold back!
Apply Through Our Website: We encourage you to apply directly through our website. This not only streamlines the process but also shows us your enthusiasm for joining our team. Plus, it’s the best way to ensure your application gets the attention it deserves!
How to prepare for a job interview at Headliners Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the hospitality group's brand identity. Understand their dining concepts, target audience, and recent marketing campaigns. This knowledge will help you demonstrate how your experience aligns with their vision and how you can elevate their brand further.
✨Showcase Your Data-Driven Approach
Prepare to discuss specific examples of how you've used data to drive marketing decisions in previous roles. Be ready to talk about your experience with tracking performance metrics and ROI, especially in digital marketing. This will highlight your analytical skills and show that you're results-oriented.
✨Demonstrate Leadership and Team Management
Since this role involves managing a small team and external agencies, come prepared with examples of how you've successfully led teams in the past. Discuss your leadership style and how you motivate others to achieve common goals, particularly in fast-paced environments.
✨Prepare for Stakeholder Engagement
Think about how you've effectively communicated with senior stakeholders in your previous roles. Be ready to share strategies you've used to manage relationships and ensure brand consistency across various touchpoints. This will show that you can balance strategy with hands-on delivery.