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- Tasks: Lead digital growth strategy and manage a multi-million-pound budget.
- Company: Join a high-growth DTC consumer brand making waves in the market.
- Benefits: Enjoy remote work flexibility and the chance to shape your own team.
- Why this job: Be at the forefront of digital marketing, driving impactful growth and expansion.
- Qualifications: 5+ years in performance marketing with experience managing large ad budgets.
- Other info: Ideal for data-driven leaders passionate about growth and team building.
The predicted salary is between 43200 - 84000 £ per year.
Head of Acquisition –UK Remote Perm – £60K A high-growth DTC consumer brand is looking for a commercially minded Head of Acquisition to lead their digital growth strategy across paid media and performance marketing. This is a unique opportunity to take ownership of a multi-million-pound budget and build scalable acquisition funnels across the UK and international markets. You’ll drive full-funnel performance across paid social, search, display and affiliates—delivering predictable, profitable growth. Working closely with marketing leadership, you’ll align media strategy with commercial targets, optimise CAC and LTV, and play a pivotal role in new market expansion. What you’ll do: * Own end-to-end digital acquisition strategy across paid channels * Optimise performance through data-led forecasting, testing and modelling * Collaborate with creative, brand and content teams to drive conversion * Build and lead a high-performing acquisition team * Support go-to-market plans for new launches and market entries What we’re looking for: * 5+ years’ experience in performance marketing, acquisition or eCommerce growth * Proven experience managing £1M+ ad spend across Meta, TikTok, Google etc. * Analytical mindset and strong commercial acumen * Track record of reducing CAC while scaling brand-aligned campaigns * Experience in fast-paced DTC, eCommerce or scale-up environments If you’re a data-driven leader with a passion for growth marketing and building high-impact teams—this could be your next big move. Apply now
Head of Acquisition employer: Headliners Recruitment
Contact Detail:
Headliners Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Acquisition
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing and digital acquisition. Being well-versed in current strategies and tools will not only boost your confidence but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals in the DTC and eCommerce sectors. Attend relevant webinars, workshops, or industry events to connect with potential colleagues or mentors who can provide insights into the role and company culture.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed large ad budgets and optimised campaigns in previous roles. Highlighting your achievements will help you stand out as a candidate who can deliver results.
✨Tip Number 4
Research StudySmarter and our approach to digital growth. Understanding our values and goals will allow you to tailor your conversations during interviews, showing that you're genuinely interested in contributing to our success.
We think you need these skills to ace Head of Acquisition
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing and acquisition. Focus on quantifiable achievements, such as managing ad spend and optimising customer acquisition costs (CAC).
Craft a Compelling Cover Letter: In your cover letter, express your passion for growth marketing and detail how your experience aligns with the company's goals. Mention specific campaigns you've led and their outcomes to demonstrate your impact.
Showcase Analytical Skills: Since the role requires an analytical mindset, include examples of how you've used data to drive decisions in previous roles. Highlight any tools or methodologies you’ve employed for forecasting and testing.
Highlight Leadership Experience: If you have experience building and leading teams, make sure to emphasise this in your application. Discuss your leadership style and how you've successfully managed high-performing teams in fast-paced environments.
How to prepare for a job interview at Headliners Recruitment
✨Showcase Your Data-Driven Mindset
As a Head of Acquisition, you'll need to demonstrate your analytical skills. Be prepared to discuss specific examples where you've used data to optimise campaigns and reduce customer acquisition costs (CAC). Highlight any tools or methodologies you’ve employed in your previous roles.
✨Discuss Your Experience with Large Budgets
Since the role involves managing a multi-million-pound budget, it's crucial to convey your experience with significant ad spends. Share insights on how you've allocated budgets across different channels like Meta, TikTok, and Google, and the results achieved from those investments.
✨Emphasise Team Leadership Skills
You'll be building and leading a high-performing acquisition team, so be ready to talk about your leadership style. Discuss how you've motivated teams in the past, any challenges you've faced, and how you overcame them to achieve collective goals.
✨Align Media Strategy with Commercial Goals
The ability to align media strategy with commercial targets is key for this role. Prepare to explain how you've successfully integrated marketing strategies with business objectives in previous positions, and how you plan to do the same in this new role.
