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- Tasks: Lead marketing strategy and execution for a high-profile hospitality group.
- Company: Well-established multi-site hospitality group in Central London.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Why this job: Make a real impact on brand awareness and customer engagement.
- Qualifications: Proven senior marketing experience in luxury hospitality and strong leadership skills.
- Other info: Fast-paced role with a focus on creativity and strategic thinking.
The predicted salary is between 55000 - 65000 £ per year.
A well-established, multi-site hospitality group behind several high-profile dining destinations in Central London is looking for a Head of Marketing to lead brand and growth strategy across its portfolio. This is a senior, hands-on role for a commercially minded marketer who thrives in fast-paced, experience-led environments and knows how to turn brand awareness into bookings.
The role
- Take ownership of the full marketing mix, leading strategy and execution across digital, campaigns, partnerships and PR, while managing a small in-house team and external agencies.
Key responsibilities include:
- Setting and delivering the group-wide marketing strategy across multiple venues
- Planning and executing high-impact, omnichannel campaigns for seasonal and flagship events
- Managing paid media across Google and Meta to drive measurable results
- Leading digital activity including SEO, PPC, CRM/email and website content
- Overseeing launches, VIP events and media collaborations
- Managing budgets, reporting on ROI and tracking commercial impact
- Ensuring brand consistency across all customer touchpoints
- Working closely with senior stakeholders, chefs and operations teams
What we’re looking for:
- Proven experience in a senior marketing role, within high-end / luxury hospitality
- Strong leadership skills with experience managing teams and agencies
- Data-driven mindset with clear experience tracking performance and ROI
- Confident stakeholder manager with excellent communication skills
- Comfortable balancing strategy with hands-on delivery
Seniority level: Director
Employment type: Full-time
Job function: Marketing
Industries: Hospitality, Restaurants, Bars, Taverns, Nightclubs
Head of Marketing in London employer: Headliners Recruitment - specialists in Marketing & Digital Recruitment
Contact Detail:
Headliners Recruitment - specialists in Marketing & Digital Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your past marketing campaigns and successes. Use data to back up your achievements, especially if you can demonstrate how you’ve driven bookings or brand awareness in previous roles.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies. Be ready to discuss how you can enhance their brand presence and drive growth. Tailor your pitch to show you understand their unique challenges and how you can tackle them.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in joining our team!
We think you need these skills to ace Head of Marketing in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences that match the Head of Marketing role. Highlight your experience in high-end hospitality and any successful campaigns you've led.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share your passion for marketing in the hospitality sector and how you can drive brand awareness into bookings.
Showcase Your Leadership Skills: Since this is a senior role, we want to see examples of how you've successfully managed teams and agencies. Share specific instances where your leadership made a difference in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Headliners Recruitment - specialists in Marketing & Digital Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the hospitality group's brand and its dining destinations. Understand their unique selling points, target audience, and recent marketing campaigns. This knowledge will help you demonstrate your passion and show how you can elevate their brand further.
✨Showcase Your Data-Driven Approach
Prepare to discuss specific examples of how you've used data to drive marketing decisions in previous roles. Be ready to talk about your experience with tracking performance and ROI, especially in high-end or luxury settings. This will highlight your ability to make informed decisions that lead to measurable results.
✨Demonstrate Leadership Skills
As a Head of Marketing, you'll need to manage teams and collaborate with various stakeholders. Share stories that showcase your leadership style, how you've motivated teams, and how you've successfully managed external agencies. This will illustrate your capability to lead in a fast-paced environment.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific marketing challenges or scenarios. Think about past experiences where you executed successful omnichannel campaigns or managed budgets effectively. Practising these scenarios will help you articulate your strategic thinking and hands-on delivery skills.
