At a Glance
- Tasks: Audit and enhance digital tracking setups for major ad platforms like TikTok and Meta.
- Company: Leading FMCG client offering a fully remote work environment.
- Benefits: Flexible remote work, competitive pay, and a short-term contract opportunity.
- Other info: Outside IR35 with potential for future opportunities.
- Why this job: Join a dynamic team and make a real impact on digital marketing strategies.
- Qualifications: Extensive web development experience with Google Tag Manager and ad platform tracking.
The predicted salary is between 40000 - 50000 £ per year.
Digital Tracking Analytics Engineer (Web Developer) needed urgently for our FMCG client based in Glasgow (though the role can be worked fully remotely) for an initial 1-2-month contract. The right candidate must have extensive demonstrable experience as a Web Developer working with paid advertising, cookie consent, Google Ads etc along with strong experience in Google Tag Manager (GTM) alongside strong Advert platform tracking experience, including Meta, TikTok and CAPI.
This role is Outside IR35 and can be worked fully remote. The role requires a strong Digital Tracking Engineer/Web Analytics implementation specialist to audit, stabilise and remediate their current TikTok, Meta, GA4 and GTM tracking setup across both web browser and Server Side implementations.
Some of the deliverables will include:
- Ensuring clean, deduplicated and accurate event tracking across browser and server
- Ensuring sessions and conversions are attributing correctly
- Improving tracking for paid ad platforms to help improve quality scores
Key Experience required:
- Proven track record as a Web Developer Tracking Engineer, ideally including some WordPress experience
- Advanced Google Tag Manager (web + Server Side GTM) experience
- Experience with Meta, TikTok Pixel
Digital Tracking & Analytics Engineer (Web Developer) employer: Head Resourcing Ltd
Our company is an exceptional employer, offering a dynamic work culture that prioritises innovation and collaboration. With the flexibility of fully remote work, employees enjoy a healthy work-life balance while having access to continuous professional development opportunities in the fast-paced FMCG sector. Join us in Glasgow or from the comfort of your home, and be part of a team that values your expertise and fosters growth in digital analytics.
