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- Tasks: Lead the development of customer acquisition strategies and oversee marketing campaigns.
- Company: Join a dynamic team in a London-based Head Office focused on business growth.
- Benefits: Competitive salary, opportunity for career growth, and a collaborative work environment.
- Why this job: Make a real impact on customer outcomes while leading a talented digital marketing team.
- Qualifications: Experience in customer acquisition, especially in e-commerce; strong analytical and project management skills.
- Other info: Salary ranges from £90,000 to £120,000 based on experience.
The predicted salary is between 75000 - 105000 £ per year.
Head of Brand and Acquisition
We are seeking a strategic leader to develop and execute a comprehensive customer acquisition strategy, driving business growth and customer outcomes in our London-based Head Office.
Key Responsibilities:
- Develop and implement a customer acquisition strategy that aligns with the company’s goals, focusing on business growth and customer outcomes.
- Lead a team of digital marketing specialists, fostering expertise and driving performance across various channels.
- Oversee the planning, execution, and optimisation of marketing campaigns from an acquisition perspective, ensuring timely and high-quality delivery.
- Promote a customer outcome-focused mentality within the organisation, aligning key performance indicators to drive success.
- Establish clear accountability for marketing return on investment (ROI) and cost management, empowering data-driven decision-making.
- Nurture strong relationships with external agencies, leveraging their expertise to drive results.
- Collaborate with e-commerce teams to enhance the customer journey and improve user experience, fostering seamless interactions.
- Provide regular reports and presentations to leadership teams, ensuring transparent communication and informed decision-making.
Requirements:
- Demonstrated experience in customer acquisition, particularly in e-commerce and retail environments.
- In-depth knowledge of acquisition channels, strategies, technology, and tools, enabling informed decision-making.
- Strong understanding of Pay-Per-Click (PPC), Search Engine Optimisation (SEO), Media Planning, Affiliate Marketing, and Programmatic advertising.
- Analytical mindset, combined with exceptional data interpretation and data-driven decision-making abilities.
- Proven project management skills, with expertise in task prioritisation and managing multiple projects simultaneously.
Salary: £90,000 – £120,000 per annum, depending on experience.
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Head of Office Management employer: Head Office
Contact Detail:
Head Office Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Office Management
✨Tip Number 1
Familiarize yourself with the latest trends in customer acquisition, especially in e-commerce and retail. This will not only help you understand the market better but also demonstrate your proactive approach during interviews.
✨Tip Number 2
Network with professionals in the digital marketing space, particularly those who specialize in PPC, SEO, and affiliate marketing. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful customer acquisition strategies you've implemented in the past. Highlight your analytical skills and how you've used data to drive decision-making and improve ROI.
✨Tip Number 4
Stay updated on the tools and technologies used in customer acquisition. Being knowledgeable about the latest platforms can set you apart and show that you're ready to hit the ground running.
We think you need these skills to ace Head of Office Management
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Head of Office Management position. Understand the key responsibilities and requirements, and think about how your experience aligns with them.
Tailor Your CV: Customize your CV to highlight relevant experience in customer acquisition, digital marketing, and project management. Use specific examples that demonstrate your success in these areas, particularly in e-commerce and retail.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and leadership skills. Discuss how you would develop and implement a customer acquisition strategy that aligns with the company's goals, and mention your experience with various acquisition channels.
Highlight Analytical Skills: Emphasize your analytical mindset and data-driven decision-making abilities in both your CV and cover letter. Provide examples of how you've used data to drive marketing performance and improve customer outcomes.
How to prepare for a job interview at Head Office
✨Showcase Your Strategic Thinking
Be prepared to discuss your approach to developing and executing customer acquisition strategies. Highlight specific examples from your past experiences where you successfully aligned marketing efforts with business goals.
✨Demonstrate Leadership Skills
Since the role involves leading a team, share your experiences in managing and mentoring digital marketing specialists. Discuss how you've fostered expertise and driven performance within your teams.
✨Highlight Analytical Abilities
Prepare to talk about your analytical mindset and how you've used data to inform decision-making. Be ready to provide examples of how you've interpreted data to optimize marketing campaigns and improve ROI.
✨Discuss Collaboration and Communication
Emphasize your experience in collaborating with e-commerce teams and external agencies. Share how you've nurtured relationships to enhance customer journeys and ensure seamless interactions across channels.
