At a Glance
- Tasks: Lead the marketing function, enhancing brand and digital presence for a growing manufacturing company.
- Company: Join a modern, innovative manufacturing company in Dungannon with strong customer relationships.
- Benefits: Competitive salary of £35,000, pension, and flexible hybrid working options.
- Other info: High visibility role with excellent career growth opportunities and autonomy.
- Why this job: Shape an in-house marketing team and make a real impact on brand and lead generation.
- Qualifications: Proven marketing experience, strong digital skills, and a content-driven mindset.
The predicted salary is between 35000 - 35000 £ per year.
Your new company Hays are working exclusively with a growing manufacturing company based in Dungannon. The business blends long-standing customer relationships with a modern, innovation-led approach to manufacturing. As part of a key investment in growth, the company is bringing marketing in-house for the first time.
Your new role As Marketing Lead, you will take ownership of the brand and digital presence, building a practical marketing function that supports a relationship-led sales team and drives stronger inbound enquiries. This is a broad, hands-on role, and you will work closely with senior stakeholders and spend time on-site capturing the real story behind the people, the product, and the innovation.
Key responsibilities will include:
- Leading the redevelopment of the website, then conducting ongoing content and improvements.
- Building simple, effective inbound lead generation, including web forms, landing pages, and conversion-focused content.
- Creating and coordinating content that shows real-world impact, including case studies, customer stories, photography, and video.
- Developing sales enablement collateral that supports a relationship-led sales approach.
- Ensuring consistent brand messaging and positioning across all channels.
- Organising and managing marketing activities, campaigns, and content schedules.
- Supporting internal communications that strengthen culture, safety, and inclusion.
What you'll need to succeed:
- Proven experience in a broad marketing role, with accountability for both strategy and delivery.
- Strong digital fundamentals, with confidence in improving websites and turning traffic into enquiries.
- A practical, content-led mindset, with a track record of turning real stories into compelling assets.
- Strong stakeholder management skills, with the ability to influence, bring clarity, and keep momentum.
- Confidence working autonomously as a standalone hire, while knowing when to pull others in.
- Willingness to travel occasionally to local sites for content.
- Experience in manufacturing, construction, or a B2B product environment will be beneficial.
What you'll get in return:
- The opportunity to build and shape an in-house marketing function from the ground up.
- High visibility and real ownership, with direct impact on brand, website performance, and lead generation.
- Salary guidance of £35,000, plus pension, with flexibility available for the right person.
- Working hours with flexibility around start and finish times, with hybrid working open for discussion.
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email or call Matthew. If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.
Marketing Lead JBLE1_NI in Dungannon employer: HAYS Specialist Recruitment
Join a dynamic manufacturing company in Dungannon that values innovation and strong customer relationships. As a Marketing Lead, you'll have the unique opportunity to build an in-house marketing function from the ground up, with high visibility and direct impact on brand and lead generation. Enjoy a flexible work culture that supports your professional growth while making a meaningful contribution to the company's success.
Contact Details:
HAYS Specialist Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Lead JBLE1_NI in Dungannon
✨Tip Number 1
Get to know the company inside out! Research their brand, values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the role. Plus, it could give you an edge in the interview!
✨Tip Number 3
Prepare some killer questions for your interview. Think about what you want to know regarding their marketing strategy and how you can contribute. This shows you're proactive and ready to dive in.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. And remember, apply through our website for the best chance!
We think you need these skills to ace Marketing Lead JBLE1_NI in Dungannon
Some tips for your application 🫡
Show Your Passion for Marketing:When you’re writing your application, let your enthusiasm for marketing shine through! We want to see how excited you are about building a brand and driving inbound enquiries. Share your experiences that highlight your passion and creativity in the field.
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for this specific role. We’re looking for someone who can take ownership of our brand and digital presence, so highlight relevant experiences that align with the job description. It’s all about showing us why you’re the perfect fit!
Be Clear and Concise:Keep your application clear and to the point. We appreciate straightforward communication, so avoid fluff and focus on what makes you a strong candidate. Use bullet points where possible to make it easy for us to read through your achievements.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re proactive and keen to join our team at StudySmarter!
How to prepare for a job interview at HAYS Specialist Recruitment
✨Know the Company Inside Out
Before your interview, make sure you research the manufacturing company thoroughly. Understand their products, values, and recent innovations. This will not only help you answer questions more effectively but also show your genuine interest in the role.
✨Showcase Your Digital Skills
Since the role involves improving the website and driving inbound enquiries, be prepared to discuss your digital marketing experience. Bring examples of past projects where you've successfully enhanced web traffic or generated leads through effective content strategies.
✨Prepare Real-World Examples
The interviewers will want to see how you can turn real stories into compelling marketing assets. Prepare case studies or examples from your previous roles that demonstrate your ability to create impactful content and engage stakeholders.
✨Demonstrate Stakeholder Management
As this role requires strong stakeholder management skills, think of instances where you've influenced decisions or brought clarity to a project. Be ready to discuss how you can maintain momentum while working autonomously and when to involve others.
