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- Tasks: Lead the marketing function, enhancing brand and digital presence for a growing manufacturing company.
- Company: Join a modern, innovative manufacturing company in Dungannon with strong customer relationships.
- Benefits: Competitive salary of £35,000, pension, flexible hours, and hybrid working options.
- Other info: High visibility role with excellent career growth opportunities and autonomy.
- Why this job: Shape an in-house marketing team and make a real impact on brand and lead generation.
- Qualifications: Proven marketing experience, strong digital skills, and ability to create compelling content.
The predicted salary is between 35000 - 35000 £ per year.
Your new company Hays are working exclusively with a growing manufacturing company based in Dungannon. The business blends long-standing customer relationships with a modern, innovation-led approach to manufacturing. As part of a key investment in growth, the company is bringing marketing in-house for the first time.
Your new role As Marketing Lead, you will take ownership of the brand and digital presence, building a practical marketing function that supports a relationship-led sales team and drives stronger inbound enquiries. This is a broad, hands-on role, and you will work closely with senior stakeholders and spend time on-site capturing the real story behind the people, the product, and the innovation.
Key responsibilities will include:
- Leading the redevelopment of the website, then conducting ongoing content and improvements.
- Building simple, effective inbound lead generation, including web forms, landing pages, and conversion-focused content.
- Creating and coordinating content that shows real-world impact, including case studies, customer stories, photography, and video.
- Developing sales enablement collateral that supports a relationship-led sales approach.
- Ensuring consistent brand messaging and positioning across all channels.
- Organising and managing marketing activities, campaigns, and content schedules.
- Supporting internal communications that strengthen culture, safety, and inclusion.
What you'll need to succeed:
- Proven experience in a broad marketing role, with accountability for both strategy and delivery.
- Strong digital fundamentals, with confidence in improving websites and turning traffic into enquiries.
- A practical, content-led mindset, with a track record of turning real stories into compelling assets.
- Strong stakeholder management skills, with the ability to influence, bring clarity, and keep momentum.
- Confidence working autonomously as a standalone hire, while knowing when to pull others in.
- Willingness to travel occasionally to local sites for content.
- Experience in manufacturing, construction, or a B2B product environment will be beneficial.
What you'll get in return:
- The opportunity to build and shape an in-house marketing function from the ground up.
- High visibility and real ownership, with direct impact on brand, website performance, and lead generation.
- Salary guidance of £35,000, plus pension, with flexibility available for the right person.
- Working hours with flexibility around start and finish times, with hybrid working open for discussion.
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email or call Matthew. If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.
Marketing Lead in Dungannon employer: HAYS Specialist Recruitment
Contact Detail:
HAYS Specialist Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead in Dungannon
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially anything related to digital marketing or content creation. We want to see how you can turn real stories into compelling assets, so make sure your examples shine!
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand, their products, and their market position. We’re talking about knowing their story and how you can contribute to their growth as a Marketing Lead!
✨Tip Number 4
Apply through our website! It’s the easiest way to get your application noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Don’t miss out on the chance to land that dream job!
We think you need these skills to ace Marketing Lead in Dungannon
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Marketing Lead role. Highlight your experience in building marketing functions and improving digital presence, as these are key for us. Use specific examples that showcase your skills in content creation and stakeholder management.
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit. Share your passion for marketing and how your background aligns with our innovative approach. Don’t forget to mention any relevant experience in manufacturing or B2B environments!
Showcase Your Digital Skills: Since this role involves a strong digital focus, make sure to highlight your experience with website management and lead generation. We want to see how you've turned traffic into enquiries in past roles, so include metrics if you can!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates about your application status. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at HAYS Specialist Recruitment
✨Know the Company Inside Out
Before your interview, make sure you research the manufacturing company thoroughly. Understand their products, values, and how they blend traditional relationships with innovation. This will help you tailor your answers and show that you're genuinely interested in their mission.
✨Showcase Your Digital Savvy
Since the role involves improving the website and driving inbound enquiries, be prepared to discuss your experience with digital marketing tools and strategies. Bring examples of past projects where you've successfully increased traffic or generated leads through effective content.
✨Prepare Real-World Examples
The company is looking for someone who can turn real stories into compelling marketing assets. Prepare case studies or examples from your previous roles that demonstrate your ability to create impactful content, whether it's photography, video, or written material.
✨Demonstrate Stakeholder Management Skills
As you'll be working closely with senior stakeholders, be ready to discuss how you've influenced decisions and maintained momentum in past projects. Highlight your communication skills and any experiences where you've successfully collaborated with different teams.