At a Glance
- Tasks: Analyse data to shape student recruitment strategies and deliver actionable insights.
- Company: Leading Higher Education organisation in Birmingham with a focus on innovation.
- Benefits: Competitive salary, generous leave, hybrid working, excellent pension scheme.
- Other info: Collaborative environment with opportunities for professional growth and development.
- Why this job: Make a real impact on student recruitment through data-driven decision making.
- Qualifications: Degree in a quantitative field and experience in data analysis or market intelligence.
The predicted salary is between 36900 - 45100 £ per year.
£38,050 - £44,131, generous annual leave entitlement, hybrid working policy, excellent pension scheme and additional benefits
Hays Technology are working in partnership with a leading Higher Education organisation in Birmingham to recruit a Market Insight and Data Analyst on a permanent basis.
The successful candidate will play a key role in shaping student recruitment and marketing strategies through the delivery of high-quality market intelligence, data analysis, forecasting and actionable insights.
This position sits within a Market Insight function and will be responsible for analysing complex internal and external datasets to identify trends, evaluate performance and support evidence-based decision making across recruitment and marketing activities.
The role will utilise a range of analytical tools and techniques, including SQL, Power BI, Python and advanced Excel, to deliver meaningful insights and reporting.
The successful candidate will work closely with key stakeholders across the organisation to develop forecasting models, monitor recruitment performance and provide market intelligence that supports strategic planning.
They will also be responsible for developing and maintaining dashboards, competitor analysis, benchmarking activities and recruitment funnel reporting, helping senior leaders understand opportunities, risks and market trends.
In addition, the role will support the evaluation of marketing activity and recruitment campaigns through quantitative analysis, while contributing to a range of insight projects and institutional initiatives.
The post holder will continuously develop their knowledge of emerging analytical approaches, higher education market trends and relevant sector datasets.
In order to apply, you must have the following skills and experience
- Degree-level qualification or equivalent experience in a quantitative, analytical or data-focused discipline.
- Proven experience within market intelligence, business intelligence, data analysis or insight-focused roles.
- Experience working with large and complex datasets to identify trends and produce meaningful business insights.
- Strong SQL skills with experience querying and manipulating relational databases.
- Experience using analytical programming tools such as Python, R or DAX.
- Experience developing dashboards and visualisations using Power BI or similar BI tools.
- Ability to integrate multiple data sources and produce robust analytical outputs.
- Excellent problem-solving and analytical skills with the ability to interpret complex information.
- Strong written and verbal communication skills with the ability to present technical findings to non-technical audiences.
- Experience managing competing priorities and delivering high-quality outputs to deadlines.
- Ability to build effective stakeholder relationships and work collaboratively across teams.
Desirable experience includes
- Experience working within the Higher Education sector.
- Knowledge of sector datasets such as UCAS, HESA and Of S.
- Understanding of the student recruitment and admissions lifecycle.
- Experience in forecasting, predictive analytics and scenario modelling.
- Experience automating reporting processes, dashboards and analytical workflows.
- Project coordination or project delivery experience within an analytical or insight function.
If you have the relevant experience and would like to apply, please submit your CV.
Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers.
By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays. co. uk
Market Insight and Data Analyst in Birmingham employer: Hays Specialist Recruitment Limited Careers
Hays Education is an exceptional employer, offering a supportive and collaborative work environment for SEN SLD/PMLD teachers in the Hounslow/Hillingdon area. With access to exclusive vacancies, ongoing professional development, and a dedicated consultant to guide your career, you will find ample opportunities for growth while making a meaningful impact on the lives of pupils with special educational needs. Join us to be part of a community that values inclusivity and fosters both personal and professional development.
Contact Details:
Hays Specialist Recruitment Limited Careers Recruitment Team
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