At a Glance
- Tasks: Lead a major brand transformation project and manage strategic communications.
- Company: High-profile public sector organisation in South Yorkshire.
- Benefits: Competitive salary, hybrid working, and impactful project experience.
- Other info: Opportunity for career growth in a dynamic, multi-stakeholder environment.
- Why this job: Shape a significant public-facing initiative and engage with senior stakeholders.
- Qualifications: Experience in branding, communications, and project management.
Hays are delighted to be supporting a high-profile public sector organisation in South Yorkshire with the recruitment of a Programme Manager - Branding & Special Projects on a fixed-term basis until April 2027. This is a unique opportunity to play a pivotal role in delivering a large-scale public-facing brand transformation project, supporting the development and rollout of a new integrated brand across a complex, multi-stakeholder environment.
Temporary Contract until April 2027
Salary: £55,949 - £59,907
Location: Sheffield City Centre (Hybrid - close to train station). Successful applications will live locally and be prepared to be in the Sheffield office 3 days a week.
The Role
Reporting to the Director of Communications, you will lead the end-to-end delivery of branding and associated strategic projects. You will be responsible for driving consistency, quality, and engagement across all brand outputs, alongside ensuring alignment across internal teams and external partners. Key responsibilities will include:
- Leading the development and implementation of a new brand identity, ensuring consistency across all channels and assets
- Managing agency relationships to deliver high-quality creative outputs
- Coordinating cross-functional working groups to maintain momentum, track delivery and manage timelines and budgets
- Supporting the planning and execution of a high-impact brand launch and communications strategy
- Engaging senior stakeholders, providing regular updates and strategic insight
- Ensuring effective rollout across both digital and physical environments with strong governance and quality control
- Driving internal engagement and adoption to embed the brand across the organisation
- Representing communications at partnership forums and stakeholder meetings
- Delivering bespoke projects as required within time and budget parameters
About You
We are looking for a driven and experienced programme or project professional with a strong background in branding, communications, or marketing delivery. You will bring:
- Proven experience leading brand development or rebrand programmes within complex organisations
- Strong understanding of strategic communications and campaign delivery, including major launches
- Experience working with senior stakeholders in a matrix environment
- Demonstrable project/programme management capability, delivering to tight deadlines
- Ability to influence, engage and build relationships across multiple teams and partners
- Excellent communication skills, with the ability to present complex information clearly
- Strong analytical and problem-solving skills, with a proactive and solutions-focused approach
- Political awareness and experience operating in sensitive or public-sector environments (highly desirable)
Working Arrangements
This is a hybrid role based in Sheffield city centre, within walking distance of the train station. Candidates must be locally based and able to attend the Sheffield office regularly.
Why Apply?
This is an opportunity to contribute to a high-impact regional project with real visibility, working at senior level and shaping a major public-facing initiative.
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now. If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.
Programme Manager - Branding /Special Projects Communications employer: Hays Business Support
Join a high-profile public sector organisation in Sheffield, where you will play a crucial role in a transformative branding project that impacts the community. With a strong focus on employee development and a collaborative work culture, this role offers the chance to engage with senior stakeholders and lead significant initiatives in a supportive environment. Enjoy the benefits of a hybrid working model, competitive salary, and the opportunity to make a meaningful difference in public communications.
StudySmarter Expert Advice🤫
We think this is how you could land Programme Manager - Branding /Special Projects Communications
✨Join PR Communities
Get involved in local PR groups or online communities where professionals gather to share opportunities and insights. Engage in conversations on platforms like Twitter or LinkedIn—spotting temporary roles often happens in these spaces.
✨Attend PR Events
Look for industry events, workshops, or conferences that focus on public relations. Not only will you learn from the pros, but you might also meet someone who's looking for temporary help, which is perfect for a gig like this!
✨Showcase Your Skills
Create a portfolio that highlights any past PR work, campaigns, or even university projects. Share it on your social media or PR forums—you want to make sure your great work is visible when the right temporary role comes up.
✨Apply Directly on Our Website
When you spot a temporary PR role with companies like Hays Business Support, don't hesitate to apply directly through our website. You'll be on the front line, making it easier for you to get noticed!
We think you need these skills to ace Programme Manager - Branding /Special Projects Communications
Some tips for your application 🫡
Craft a Compelling Cover Letter:When you're applying for a temporary role in public relations, your cover letter is your chance to show off your passion for the field. Highlight any relevant PR experience you have, even if it's just through internships or volunteer work. Tell us why you're excited about the opportunity at Hays Business Support and how you can help make an impact, even in a short time!
Showcase Your Communication Skills:Public relations is all about communicating effectively, so make sure your CV reflects this! Use clear, concise language and showcase any writing samples you might have, such as press releases, blog posts, or social media campaigns. Including a link to a portfolio could really set you apart from other candidates.
Demonstrate Flexibility and Adaptability:Since this is a temporary role, we want to see how quickly you can jump in and start contributing. Mention past experiences where you successfully managed multiple tasks or quickly adapted to changing situations. It’s these qualities that will show us you can thrive at Hays Business Support even on a short-term basis!
Research Hays Business Support and the Industry:Before submitting your application, take some time to learn about Hays Business Support and its approach to PR. Mention anything specific you like about their campaigns or strategies in your cover letter. This extra effort shows us you're genuinely interested and ready to bring your unique perspective to the team!
How to prepare for a job interview at Hays Business Support
✨Brush Up on Your Crisis Management Skills
In public relations, handling crises is key. Be ready to discuss past situations where you managed communication challenges effectively. Bring examples that showcase your quick thinking and strategic response – they want to see you in action!
✨Show Off Your Portfolio of Campaigns
Since this is a temporary role, showcasing your portfolio is crucial. Make sure you have a collection of your best press releases, campaign plans, or media coverage. You want to prove you can hit the ground running and bring valuable experience to Hays Business Support right away!
✨Know Your Media Landscape
A strong PR candidate should be familiar with the media landscape. Brush up on key journalists, publications, and current trends in communications. Think about how you’d tailor messages to different media outlets – you might get asked about this during the interview!
✨Be Ready to Discuss Networking Strategies
Networking is a big part of PR work, especially in a temporary role. Be prepared to chat about your previous networking experiences or how you plan to build key relationships quickly at Hays Business Support. They’ll want to know you can create buzz and leverage your connections immediately!
