Commercial Content Editor

Working within Content Labs, Haymarket Business Media's specialist commercial content division, we partner with leading B2B organisations to create high-impact content, campaigns and experiences that engage professional audiences and deliver commercial value. By combining editorial excellence with strategic insight, we develop innovative content solutions that help our clients achieve their objectives while contributing to Haymarket's continued growth.

The Commercial Content Editor will lead the creation and delivery of high-quality commercial content and integrated marketing campaigns across a range of B2B sectors, ensuring all content delivers value for clients, engages target audiences and supports Haymarket's commercial objectives.

Key Responsibilities:

• Create, commission and edit high-quality commercial content across a range of formats, including articles, thought leadership features, video scripts, podcasts and digital event agendas.
• Partner with the internal commercial teams to brainstorm innovative content concepts.
• Build strong relationships with clients, acting as a trusted editorial partner.
• Research industry trends, audience behaviour and market developments.
• Source, commission and manage freelance writers, designers, producers and other creative suppliers.
• Identify and secure suitable speakers, contributors and industry experts.
• Work collaboratively with project managers, sales, marketing and editorial teams.
• Leverage audience insight and client feedback to identify opportunities for future content development.

Key Relationships:

• Works closely with department heads, project managers, sales, marketing, core Editorial teams and external creative freelancers.

Skills / Experience / Knowledge / Minimum Criteria:

• Knowledge of B2B media, publishing, content marketing or commercial content environments.
• Strong understanding of marketing communications (marcomms).
• Understanding of integrated marketing communications, content strategy and client relationship management.
• Knowledge of digital publishing, SEO, AI discoverability and content performance across multiple channels.
• Understanding of audience insight, campaign performance metrics and content management systems (CMS).
• Awareness of multimedia content formats, including digital, video, audio and live events.

Skills:

• Excellent writing, editing and storytelling skills.
• Strong communication and relationship-building skills.
• Confident collaborating and negotiating with senior B2B clients.
• Ability to translate commercial objectives into engaging content.
• Strong planning and organisational skills.
• Confident presenting ideas and supporting client pitches.
• Strong editorial judgement and attention to detail.
• Ability to use audience insight, SEO and AI discoverability principles.

Experience:

• Experience producing high-quality editorial or commercial content within a B2B media, publishing or content marketing environment.
• Experience managing client-facing content projects from concept through to delivery.
• Experience developing creative content ideas, proposals and pitch materials.
• Experience commissioning and managing freelance writers, designers or other creative contributors.
• Experience collaborating with editorial, commercial, marketing and project teams.

About You:

• Customer-focused and committed to delivering an excellent client experience.
• Collaborative and builds positive relationships.
• Curious and committed to continuous learning.
• Accountable, organised and takes ownership of delivering high-quality work.
• Adaptable and comfortable working across a variety of clients, sectors and content formats.
• Creative and commercially aware.
• Professional, proactive and acts with integrity.

What Success Looks Like:

• Delivery of high-quality commercial content that meets client objectives.
• Producing engaging content that supports campaign performance.
• Successfully delivering projects to agreed quality standards, budgets and deadlines.
• Building strong relationships resulting in positive feedback and repeat business.
• Developing creative content ideas that contribute to new business opportunities.
• Collaborating effectively with project managers and teams.
• Using audience insight and client feedback for continuous improvement.
• Demonstrating professionalism and accountability.

Additional Information:

Haymarket Media Group values its people and strives to shape a better future with remarkable content. Our benefits include: 25 days holiday per year excluding bank holidays, Work from anywhere in the world for up to 3 weeks of the year, Flexible working hours, Generous contributory pension scheme, Health Cash Plans.

We are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria.

As an equal opportunities employer, we are committed to ensuring all candidates have the same opportunity to succeed.