At a Glance
- Tasks: Create engaging content about cars and automotive lifestyle for high-profile clients.
- Company: Award-winning in-house content agency of Autocar and What Car?.
- Benefits: Competitive salary, 25 days holiday, hybrid working, and career development opportunities.
- Other info: Dynamic environment with opportunities to work on diverse projects.
- Why this job: Join a creative team and make an impact in the automotive industry.
- Qualifications: Proven copywriting experience and a strong portfolio.
The predicted salary is between 28000 - 32000 £ per year.
Location - Twickenham
Hybrid Working - 3 Days in the Office
Salary - £28,000 - £32,000 Depending on Experience
Automotive Studio is the award-winning in‑house content agency of Autocar and What Car?, helping brands promote their products and tell their stories through engaging, editorial‑style native content.
We’re looking for a talented and ambitious Copywriter to create engaging content about the latest cars and automotive lifestyle products for a long list of high‑profile clients. Working on content across print, online, social and video, you will be able to balance your creative ideas with a realistic, cost‑effective, and time‑efficient approach to client briefs.
Reporting into the Senior Copywriter, the Copywriter will work alongside Automotive Studio’s art, project management, and client teams to contribute ideas for new work as well as deliver on existing briefs. The work of the department is varied and flexible, and you will be required to write copy across multiple brands and platforms.
Responsibilities
- Write engaging and accurate copy – across print, web, social and video – that works for our readership and achieves the business goals of the client.
- Maintain high standards of writing and factual accuracy in all your output, taking on feedback from the team and clients.
- Participate in creative sessions and work collaboratively with the team on exciting ideas for new business pitches.
- Keep abreast of what our competitors are doing.
- Pitch in for wider team tasks, such as awards entries, updating the team website and contributing to Studio social channels.
- Upload completed content to the CMS and update client pages.
- Assist the team on external shoots, whether logistically or creatively.
Skills / Experience / Knowledge / Minimum Criteria
- Proven experience in copywriting within digital product environments.
- Strong portfolio demonstrating impactful work across landing pages, in‑product messaging, and conversion flows.
- Exceptional ability to write clear, concise, and engaging copy for complex user journeys.
- Experience optimising copy for performance, including A/B testing and data‑informed iteration.
- Deep understanding of tone of voice, content hierarchy, and accessibility best practices.
- Comfortable working as an embedded partner within design teams, influencing product decisions through language.
- Confident operating as a sole copy practitioner, setting standards and driving quality independently.
- Must have a driving licence and be comfortable with driving unfamiliar cars.
We are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria. To be considered as part of this initiative, please ensure you indicate if you have a disability when applying for the post. If you need any reasonable adjustments to enable you to fully participate in the recruitment process, please contact us at.
Why work with us?
Haymarket Media Group values its people and strives to shape a better future with remarkable content. From paid content and subscription services to integrated advertising and content marketing packages. We deliver market‑leading branded experiences that inspire great decisions. From data and digital information solutions to live events, awards and professional education services.
Our benefits include: 25 days holiday per year excluding.
Copywriter in Twickenham employer: Haymarket Media Group
Join a dynamic team in Twickenham as a Delegate Sales Executive, where your sales skills will shine in a fast-paced environment. With a strong focus on employee growth, we offer 25 days of holiday that increase with service, flexible working hours, and the unique opportunity to work from anywhere for up to three weeks a year. Our inclusive culture and commitment to equal opportunities make us an excellent employer for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Copywriter in Twickenham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Haymarket Media Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Haymarket Media Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Haymarket Media Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Haymarket Media Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Copywriter in Twickenham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Haymarket Media Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Haymarket Media Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Haymarket Media Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Haymarket Media Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Haymarket Media Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Haymarket Media Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
