E-Commerce Manager - Digital in London
E-Commerce Manager - Digital

E-Commerce Manager - Digital in London

London Full-Time 50000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive online revenue and optimise customer journeys for a luxury brand.
  • Company: Join Hawes & Curtis, a British heritage brand known for quality and style.
  • Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
  • Other info: Work in a fast-paced environment with a focus on innovation and collaboration.
  • Why this job: Be part of a dynamic team shaping the future of e-commerce in fashion.
  • Qualifications: 5+ years in e-commerce with a strong analytical and commercial mindset.

The predicted salary is between 50000 - 60000 £ per year.

About Us

Hawes & Curtis is a quintessentially British heritage brand with a legacy in luxury shirting, fine tailoring, and stylish casualwear. With a strong reputation for quality and timeless design, we are proud to dress the modern gentleman and woman with impeccable craftsmanship and style.

The Ecommerce Manager will own the day-to-day trading, onsite execution, and performance optimisation of the Hawes & Curtis website across all markets, working closely with the Ecommerce Lead to deliver the ecommerce strategy. They will be responsible for driving online revenue, improving conversion, and delivering best-in-class customer journeys, while supporting brand positioning and long-term growth.

This is a commercially focused, hands-on role requiring strong analytical capability, trading instinct, and close cross-functional leadership support.

  • Trading Growth & Revenue
  • Own daily, weekly, and monthly online trading performance across all markets (UK, US, International)
  • Support with seasonal, promotional, and campaign trading plans in line with business objectives
  • Partner with Creative and Performance marketing team members to support key moments (Black Friday, Sale, New Season, Category Launches)
  • On-site Merchandising & UX
  • Work with CRO and UX lead to drive roadmap: A/B testing, UX improvements, funnel optimisation
  • Use analytics tools (GA4, heatmaps, dashboards, available customer and product data) to identify opportunities
  • Translate insight into actionable trading improvements
  • Identify risks: fragmentation, overstock, availability gaps
  • Ensure availability supports campaign and marketing plans
  • Manage localisation across key markets (pricing, promotions, content)
  • Ensure duties, taxes, delivery messaging and UX are clear and optimised
  • Adapt and execute the global trading plan to reflect local market needs, within agreed commercial guardrails
  • Collaboration
  • Act as a key day-to-day partner to Marketing, Creative, CRM and Performance teams, ensuring trading priorities are clearly briefed and executed
  • Support campaign planning and execution
  • Champion a test-and-learn, data-led culture
  • Contribute recommendations on tools and automation to improve trading efficiency

5+ years’ experience in Ecommerce / Digital Trading (fashion or lifestyle preferred)

Proven track record of delivering online revenue growth

Strong commercial and analytical mindset

Experience managing onsite merchandising and promotions

Advanced understanding of CRO and UX principles

Comfortable working in fast-paced, performance-driven environments

Experience in international ecommerce (USA, AUS, ROW)

Experience in premium or heritage brands

Exposure to CRM and lifecycle marketing

Comfortable balancing brand and performance

*Please note this role is 4 days on-site with 1 day wfh

E-Commerce Manager - Digital in London employer: Hawes and Curtis

Hawes & Curtis is an exceptional employer that values its employees by fostering a collaborative and innovative work culture, particularly in the vibrant setting of London. As an E-Commerce Manager, you will benefit from a strong focus on professional growth, with opportunities to lead impactful projects that drive online revenue and enhance customer experiences. The company offers a unique blend of heritage and modernity, ensuring that you are part of a team that champions quality and creativity while enjoying a flexible work arrangement of four days on-site and one day working from home.
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Contact Detail:

Hawes and Curtis Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land E-Commerce Manager - Digital in London

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.

✨Tip Number 2

Prepare for interviews by researching the company inside out. Understand their values, products, and recent news. We want you to show them that you’re not just another candidate, but someone who genuinely cares about their brand and vision.

✨Tip Number 3

Practice your pitch! You need to be able to sell yourself just like you would sell a product. We suggest rehearsing your key achievements and how they relate to the role of E-Commerce Manager. Confidence is key!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us.

We think you need these skills to ace E-Commerce Manager - Digital in London

Ecommerce Strategy
Analytical Capability
Trading Performance Management
Conversion Rate Optimisation (CRO)
User Experience (UX) Principles
A/B Testing
Data Analysis (GA4, heatmaps, dashboards)
Onsite Merchandising
Promotional Planning
Cross-Functional Leadership
International Ecommerce Experience
CRM and Lifecycle Marketing
Commercial Mindset
Performance-Driven Environment Adaptability

Some tips for your application 🫡

Show Your Passion for E-Commerce: When writing your application, let your enthusiasm for e-commerce shine through! We want to see how your experience aligns with our brand and how you can contribute to our online success. Make it personal and relatable!

Be Data-Driven: Since this role is all about performance optimisation, highlight your analytical skills in your application. Share specific examples of how you've used data to drive growth and improve customer journeys. Numbers speak volumes!

Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specifics of the E-Commerce Manager role at Hawes & Curtis. We love seeing candidates who understand our brand and its values.

Apply Through Our Website: Make sure to apply through our website for the best chance of getting noticed! It’s the easiest way for us to keep track of your application and ensures you’re considered for the role. We can’t wait to hear from you!

How to prepare for a job interview at Hawes and Curtis

✨Know Your Numbers

Make sure you brush up on your e-commerce metrics before the interview. Understand key performance indicators like conversion rates, average order value, and customer acquisition costs. Being able to discuss these numbers confidently will show that you have a strong analytical mindset, which is crucial for the E-Commerce Manager role.

✨Showcase Your Experience

Prepare specific examples from your past roles where you've driven online revenue growth or improved conversion rates. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will help you demonstrate your hands-on experience and how it aligns with the responsibilities of the position.

✨Understand the Brand

Familiarise yourself with Hawes & Curtis' heritage, product offerings, and target audience. Be ready to discuss how you can support their brand positioning while driving performance. Showing that you understand their values and can balance brand and performance will set you apart from other candidates.

✨Prepare Questions

Have a list of insightful questions ready to ask at the end of the interview. Inquire about their current e-commerce strategies, challenges they face in international markets, or how they measure success in their campaigns. This not only shows your interest in the role but also your strategic thinking and eagerness to contribute.

E-Commerce Manager - Digital in London
Hawes and Curtis
Location: London

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