At a Glance
- Tasks: Drive online revenue and optimise customer journeys for a luxury brand.
- Company: Hawes & Curtis, a British heritage brand known for quality and style.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Collaborative culture with a focus on innovation and performance.
- Why this job: Join a prestigious brand and make a real impact in ecommerce.
- Qualifications: 5+ years in Ecommerce with strong analytical and trading skills.
The predicted salary is between 50000 - 60000 £ per year.
Hawes & Curtis is a quintessentially British heritage brand with a legacy in luxury shirting, fine tailoring, and stylish casualwear. With a strong reputation for quality and timeless design, we are proud to dress the modern gentleman and woman with impeccable craftsmanship and style.
The Ecommerce Manager will own the day-to-day trading, onsite execution, and performance optimisation of the Hawes & Curtis website across all markets, working closely with the Ecommerce Lead to deliver the ecommerce strategy. They will be responsible for driving online revenue, improving conversion, and delivering best-in-class customer journeys, while supporting brand positioning and long-term growth. This is a commercially focused, hands-on role requiring strong analytical capability, trading instinct, and close cross-functional leadership support.
Key Responsibilities
- Trading Growth & Revenue
- Own daily, weekly, and monthly online trading performance across all markets (UK, US, International)
- Support with seasonal, promotional, and campaign trading plans in line with business objectives
- Maximise revenue through effective product placement, merchandising, and promotional strategy
- Partner with Creative and Performance marketing team members to support key moments (Black Friday, Sale, New Season, Category Launches)
- Own homepage, PLPs, PDPs, navigation, and campaign landing pages
- Deliver best-in-class product storytelling and category journeys onsite
- Optimise customer pathways from acquisition to conversion
- Ensure priority categories (shirts, tailoring, casualwear, footwear, accessories and womenswear) are consistently supported
- Conversion & Performance Optimisation
- Work with CRO and UX lead to drive roadmap: A/B testing, UX improvements, funnel optimisation
- Improve CVR, AOV, and bounce rate through continuous iteration
- Use analytics tools (GA4, heatmaps, dashboards, available customer and product data) to identify opportunities
- Stock, Range & Availability Management
- Work closely with Merchandising and Supply Chain to manage stock health
- Identify risks: fragmentation, overstock, availability gaps
- Support full-price sell-through and margin protection
- Ensure availability supports campaign and marketing plans
- International & Multi-Market Management
- Manage localisation across key markets (pricing, promotions, content)
- Support US growth and international expansion
- Ensure duties, taxes, delivery messaging and UX are clear and optimised
- Adapt and execute the global trading plan to reflect local market needs, within agreed commercial guardrails
- Cross-Functional Leadership
- Act as a key day-to-day partner to Marketing, Creative, CRM and Performance teams, ensuring trading priorities are clearly briefed and executed
- Support campaign planning and execution
- Champion a test-and-learn, data-led culture
- Platform & Technology
- Support the Shopify migration and platform roadmap
- Partner with agencies and tech providers
- Contribute recommendations on tools and automation to improve trading efficiency
- Support automation and AI adoption where relevant
5+ years’ experience in Ecommerce / Digital Trading (fashion or lifestyle preferred). Proven track record of delivering online revenue growth. Strong commercial and analytical mindset. Experience managing onsite merchandising and promotions. Advanced understanding of CRO and UX principles. Experience in international ecommerce (USA, AUS, ROW). Shopify expertise. Experience in premium or heritage brands. Exposure to CRM and lifecycle marketing. Understanding of paid media and attribution.
Personal Attributes
- Commercially sharp and results-driven
- Collaborative and clear communicator
- Detail-oriented with strong prioritisation
- Proactive and ownership-focused
- Comfortable balancing brand and performance
Please note this role is 4 days on-site with 1 day wfh.
Ecommerce Manager employer: Hawes and Curtis
Hawes and Curtis is an exceptional employer located in the vibrant Greater London area, offering a dynamic work culture that fosters collaboration and innovation. Employees benefit from a hybrid work schedule, allowing for a balanced professional and personal life, while also enjoying opportunities for growth and development within the company. With a focus on analytical insights and stock coordination, this role not only maximises sales potential but also empowers team members to make impactful contributions to the business.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Manager
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Hawes and Curtis are looking for when hiring for a Ecommerce Manager.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Hawes and Curtis for the Ecommerce Manager, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Hawes and Curtis as a Ecommerce Manager, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Hawes and Curtis’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Ecommerce Manager.
We think you need these skills to ace Ecommerce Manager
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Hawes and Curtis, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Hawes and Curtis's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Hawes and Curtis. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Hawes and Curtis
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Hawes and Curtis uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Hawes and Curtis. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
