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- Tasks: Transform brands through creative thinking and customer experience expertise.
- Company: Join Havas Helia, a leading customer engagement agency in the UK.
- Benefits: Enjoy a collaborative culture, career growth, and opportunities to empower your creativity.
- Why this job: Make a real impact by connecting brands with customers in meaningful ways.
- Qualifications: Experience in strategy, creativity, and understanding customer behaviour.
- Other info: Be part of a dynamic team that values innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
The Senior Strategist is responsible for working with the Director to define/refine the client overall strategy. This role understands target behaviours of the audience, their world/culture and their content preferences. The Senior Strategist consistently uncovers audience, cultural and media insights that inform strategic and creative thinking. The Senior Strategist utilises various tools to uncover ongoing audience, brand and category insights.
Here at Havas CX Helia, we’re on a mission to become the best customer engagement agency in the UK. The power of collaboration is the secret to our success, whether that’s across our two teams in London and Cirencester or our far-reaching global network.
Your future involves helping brands strengthen their consumer relationships by flexing and blending creative and data skills to make each interaction truly meaningful. Working for Havas CX Helia means you’re working for a company that loves to empower its people.
Senior Strategist Responsibilities
- Finding powerful customer and cultural insights.
- Uncovering cultural tensions, customer truths, and behavioural insights that unlock creative opportunities.
- Synthesising customer data, cultural trends, and brand positioning to identify compelling strategic territories.
- Transforming complex customer understanding into simple, powerful insights that inspire creative teams.
- Developing strategic territories that authentically connect brand purpose and promises with customer needs and cultural moments.
- Partnering with creative teams to translate insights into breakthrough creative concepts.
- Writing inspiring, insight-driven creative briefs that guide the best possible creative work.
- Establishing the strategic narrative foundation that connects customer insight to creative expression.
- Developing measurement frameworks that capture both performance metrics and brand impact.
- Using data and insights to continuously refine strategic approach and creative effectiveness.
What We’re Looking For
- Ability to make complex information into simple, compelling actions and insights.
- Strong cultural intelligence and understanding of contemporary consumer behaviour.
- Experience developing strategies that drive both brand building and business results.
- Natural creative instincts with ability to spot and develop big ideas.
- Experience with CRM, loyalty programs, and customer engagement strategies.
- Exceptional storytelling and presentation skills.
- Analytical ability to work with data and research.
Contract Type: Permanent. Here at Havas, we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination.
Senior Strategist - Havas Helia in London employer: HAVAS
Contact Detail:
HAVAS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Strategist - Havas Helia in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their recent projects and how they align with your skills. This will help you tailor your responses and show that you're genuinely interested in being part of the team.
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've used strategic thinking to drive results. Use the STAR method (Situation, Task, Action, Result) to structure your answers and keep them engaging.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Senior Strategist - Havas Helia in London
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand the audience you're addressing. Tailor your application to reflect the insights and cultural nuances that resonate with Havas Helia's mission and values.
Craft a Compelling Narrative: Your application should tell a story about your journey and how it aligns with the role of Senior Strategist. Highlight your experiences in uncovering audience insights and how they’ve shaped your strategic thinking.
Be Insight-Driven: Showcase your ability to transform complex data into simple, actionable insights. Use examples from your past work where your strategic insights led to breakthrough creative ideas or successful campaigns.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Havas Helia!
How to prepare for a job interview at HAVAS
✨Know Your Audience
Before the interview, dive deep into understanding Havas Helia's target audience and their cultural preferences. Familiarise yourself with recent campaigns they've executed and think about how your insights can enhance their strategies.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples where you've transformed complex customer data into actionable insights. Highlight how these insights led to successful creative outcomes, demonstrating your ability to bridge strategy and creativity.
✨Collaborate Like a Pro
Since collaboration is key at Havas Helia, be ready to share experiences where you’ve worked closely with creative teams. Emphasise how your strategic input has inspired breakthrough ideas and improved overall project outcomes.
✨Craft Compelling Narratives
Practice telling stories that resonate with real customer lives. Be prepared to discuss how you can shape strategic narratives that connect brand purpose with customer needs, showcasing your storytelling skills during the interview.