Affiliate Manager in Leeds

We are Havas Market, part of the Havas Media Network. We believe in the fusion of commerce and performance to drive limitless performance. We break down barriers between commerce and performance to build cohesive multichannel purchase experiences that powerfully combine tech and human flair. Havas Market expertise spans four core specialist services: paid media (Affiliates, PPC, paid social, shopping international), owned (SEO, CRO, content, creative, localisation), commerce (Amazon, Marketplaces, Retail Media, social commerce) and earned (digital PR, social).

As an Affiliate Manager, you will be a performance specialist with affiliate experience and client facing skills. You will work on a portfolio of clients, including globally recognised brands across the travel sector. It is essential that you can deliver effectively on scaled, international business.

There will be a heavy client facing element to this role, as you’ll be required to lead weekly calls/meetings and lead on or parts of larger monthly and quarterly meetings, with the support of your wider team and line manager. As such, you should feel comfortable with clients, have strong communication skills, as well as a proactive attitude and a real hunger for success. You will be responsible for campaign implementation, analysis, optimisation, delivery and evaluation across affiliate partners and programs, as part of a paid performance function.

Key Responsibilities:

• Creation and management of affiliate campaigns to effectively deliver client objectives and targets.
• Strong relationship with different Affiliate Networks.
• Technical lead and point of authority - able to quickly extract information and train junior members.
• Put forward recommendations and forecasts outside of CPA/CPL and showcase to the client how this activity contributes to their KPIs.
• Able to work with other digital teams and feel comfortable discussing how affiliates and lead generation fits into the overall marketing mix.
• Leading client calls in a confident and effective manner to ensure our clients understand our value, trust in our capability, and understand the opportunity within the Affiliate channel.
• Optimising existing publisher relationships and recruiting new and exciting publisher opportunities.
• Monitor performance daily/weekly: track revenue, orders, ROAS, and risk signals etc.
• Identify top performers and scale them (higher commissions, exclusive promos, priority creative etc.).
• Spot and remove underperformers or low-quality affiliates quickly.
• Enforce brand guidelines and compliance.
• Flag opportunities/risks early.
• Regularly audit affiliate traffic and promotions for brand fit and quality.
• Monitor competitor affiliate strategies and commission benchmarks.
• Drive best practice on your client, and through your team; specifically, improving the quality of campaign delivery, innovation and automation.
• Develop and plan affiliate strategy largely independently, but with oversight of your line manager.
• Developing a rich understanding of your clients’ audience and the consumer journey for their vertical.
• Ensuring timely delivery of all reporting and analysis outputs.
• Ensure any direct reports have timely appraisals, and that these are logged into our HR portal.
• Maintain, and grow strong relationships with relevant day to day client stakeholders.
• Client facing presentations on strategy, campaign recommendations and subsequent results.
• Develop and maintain development plans, roadmaps, media plans, and lead on strategy.
• Work with your line manager to create high quality case studies to represent your clients’ best activation work.

Desirable Skills and Experience:

• At least 2+ years’ experience within an Affiliate remit, ideally within an agency environment.
• Proven experience of working with enterprise level clients and large budgets.
• Excellent communicator – written and verbal, with the ability to present confidently.
• Must be able to interpret performance and manage client expectations.
• Track record of successful client and team relationship building.
• Good numeracy skills with strong knowledge/ experience of MS Excel.
• Strong time management skills and ability to prioritise workload across direct reports.
• Management experience is desirable but not essential.

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.