Mid-weight Strategist in London

Mid-weight Strategist in London

London Full-Time 28800 - 48000 £ / year (est.) No working from home possible
Havas London

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Senior Talent Acquisition Partner @ Havas | Freelance and Permanent Recruitment across the Creative Industry

We’re looking for a curious, collaborative, and creative Midweight Strategist to join us at Havas London. From the first spark of a brief to the final execution, you\'ll be hands-on across the full strategic journey—partnering with teams to shape thinking, build compelling territories, and turn insight into impactful creative. You’ll play a key role in crafting strategy, digging into research (from desk research to social listening), co-writing briefs, and helping steer the creative process. Alongside the team, you\'ll also be presenting work to clients, developing stimulus for testing, and staying sharp on culture, competitors, and consumer behaviour. It’s a role for someone who thrives on variety, loves getting stuck in, and wants to help make meaningful work that makes a difference.

Responsibilities

  1. Defining
  • Understanding the business challenges, growth opportunities, category threats, and new entrants.
  • Identifying the creative opportunity within a brief.
  • Understanding the real-world context—social, political, environmental, financial, cultural, and technological—and connecting the dots.
  • Understanding people—having our feet on the ground, not head in the industry.
  • Insight mining and development—finding new ways into the challenge, unlocking, reframing, and challenging the status quo.
  • Setting KPIs and defining what success looks like, putting strategic thought at the centre of creative excellence.
  • As a Strategist, in This Area
    • Work closely with junior clients to understand the business and marketing challenges.
    • Translate the client brief into a clear problem to solve and define success metrics.
    • Define KPIs and measurements of success against the brief.
    • Understand the real-world context impacting the business and its communication approach.
    • Shape positioning territories using Meaningful Brands.
    • Delve into research and insight tools to discover nuggets driving strategy.
    • Engage with people to gain first-hand insights from diverse opinions.
    • Be resourceful in finding answers and differentiate facts from insights.
  • Developing
    • Clarify key parts of the brief, balancing creative development with strategic objectives.
    • Collaborate with creatives to build meaningful, inspiring ideas.
    • Take responsibility for your outputs and be proactive.
    • Get involved hands-on, act promptly, and focus on impactful outputs.
    • Develop campaign structures ensuring effective communication across channels.
  • As a Strategist, in This Area
    • Drive the thinking process, knowing what is needed to progress work.
    • Offer proactive support within the team.
    • Work with research agencies, create stimuli, and brief them to develop creative ideas.
    • Oversee insight pieces from agencies to ensure alignment with objectives.
    • Ensure work remains on brief, with objectives and KPIs intact.
    • Develop communication plans and ecosystems for campaign structure and timing.
  • Storytelling
    • Develop clear, persuasive, and compelling narratives that bring new thinking to life.
    • Ensure strategy is inspiring and thought-provoking.

    Seniority level

    • Entry level

    Employment type

    • Full-time

    Job function

    • Business Development and Sales

    Industries

    • Advertising Services
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    Mid-weight Strategist in London employer: Havas London

    Havas London is an exceptional employer that fosters a vibrant and collaborative work culture, perfect for creative minds eager to make a meaningful impact. With a focus on employee growth, Havas offers ample opportunities for professional development and encourages innovative thinking across diverse projects. Located in the heart of London, employees benefit from a dynamic environment that thrives on cultural insights and industry trends, making it an ideal place for those passionate about shaping compelling strategies.

    Havas London

    Contact Details:

    Havas London Recruitment Team

    StudySmarter Expert Advice🤫

    We think this is how you could land Mid-weight Strategist in London

    Show Your Creative Side

    In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Havas London and show them what you can bring to the table.

    Engage in Marketing Communities

    Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Havas London are looking for.

    Leverage Social Media

    Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Havas London on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

    Attend Industry Events

    Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Havas London. Bring your business cards and be prepared to chat about how you can contribute!

    Some tips for your application 🫡

    Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Havas London. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

    Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

    Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

    Demonstrate Your Understanding of Havas London:Show us that you’ve done your homework! In your application, briefly mention what you admire about Havas London’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

    How to prepare for a job interview at Havas London

    Showcase Your Creative Campaigns

    Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Havas London will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

    Know Your Digital Tools Inside Out

    If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

    Be Ready for Scenario-Based Questions

    At Havas London, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

    Demonstrate Your Passion for Marketing

    As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.