At a Glance
- Tasks: Join our SEO Strategy team as a Content Executive, crafting engaging content and optimising for SEO.
- Company: Havas Market blends commerce and performance to create impactful digital experiences for top brands.
- Benefits: Enjoy a supportive learning environment with training opportunities and a clear development path.
- Why this job: Be part of a creative team that values innovation and collaboration while making a real impact.
- Qualifications: Ideal candidates have writing experience, a passion for SEO, and a willingness to learn.
- Other info: We celebrate diversity and are committed to equal opportunities for all applicants.
The predicted salary is between 24000 - 36000 £ per year.
Agency :
Havas Market
Job Description :
The Channel Expertise Executive is operating Media Experience (Mx) campaigns for a client portfolio on a specific channel.
ABOUT HAVAS MARKET:
We are Havas Market, part of the Havas Media Network. We believe in in the fusion of commerce and performance to drive limitless performance. We break down barriers between commerce and performance to build cohesive multichannel purchase experiences that powerfully combine tech and human flair.
Havas Market expertise spans four core specialist services: paid media (PPC, paid social, shopping international), owned (SEO, CRO, content, creative, localisation), commerce (Amazon, Marketplaces, Retail Media, social commerce) and earned (digital PR, social).
We help clients such as Bonhams, DASH Water, JDE, Office Shoes and TOAST to:
- Connect with the human behind the click – we harness human-led planning and technology to create experiences that connect more deeply and drive superior digital performance.
- Capture meaningful metrics that matter – we focus on meaningful results that drive business impact, not just superficial metrics, ensuring client strategy delivers real commercial success.
- Combine curious minds and powerful technology – we turn data into actionable insights, all powered and delivered by cutting-edge technology, giving clients a competitive edge in market.
THE ROLE:
This role is an exciting opportunity for a passionate copywriter & SEO advocate to join the team asContent Executive within our SEO Strategy team. This person should be keen to learn and develop into someone that can deliver client strategies and execute campaigns across a content driven landscape.
The ideal person will be someone who has a natural propensity towards writing content online. This role will involve drafting blog articles for clients, writing & optimising product pages, editing content, as well as assisting in the brainstorming, planning and creation of digital PR campaign assets.
An understanding of the SEO industry would be advantageous, but isn’t a mandatory requirement, as we’re happy to provide training and a clear development path. A desire to learn more about SEO in general to expand out into content SEO strategy tasks is a bonus.
The ideal candidate will have some experience in having written content online in the past whether as a student, intern, grad placement or in their personal lives. We would like for the candidate to be willing and able to share some examples of their written work prior to any interview.
KEY RESPONSBILITIES:
Within your first six months we would expect you to be able to complete the following tasks:
- Creating SEO focused copy including product descriptions, category copy, meta descriptions, and titles for client websites
- Writing innovative and original content to inspire and captivate our target audiences whilst delivering on SEO KPIs
- Developing a clear and consistent brand tone across all content produced for clients
- Brainstorming engaging content ideas and DPR campaign assets (individually or in teams)
- Supporting the SEO Strategy Manager to review the copywriting strategy and adapt where required
- Undertaking keyword research and analysis to help shape content approach for clients
- Contribute to competitor analysis to identify opportunities and insights
- Proactively share suggestions to improve our content offering or creation process
- Learn to leverage AI powered tools and tech to support the content creation process and increase efficiency
- Working collaboratively and proactively with wider teams (digital PR, technical SEO, paid search and planning teams)
DESIRABLE SKILLS AND EXPERIENCE:
- Exceptional writing and communication skills
- Creative flair and a positive, can-do attitude with a strong attention to detail
- Past education/ experience in journalism, English language/literature or related subjects
- Strong time management skills, ability to prioritise workload and meet deadlines
- Willingness and a hunger to take feedback on board
- Strong collaboration skills and desire to work with others in a team
- A working knowledge of uploading content into a website’s CMS
- An understanding of SEO and how to incorporate best practises into copywriting (desirable but not essential)
- A working knowledge of key content and SEO tools (Ahrefs, SEMRush etc.)
- Interest in web analytics and an ability to use data to back arguments
- Interest in marketing trends and tries to apply them into our services
#LI-PH1
Contract Type :
Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
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SEO Content Executive employer: Havas Group
Contact Detail:
Havas Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Content Executive
✨Tip Number 1
Familiarise yourself with the latest SEO trends and best practices. This will not only help you understand the role better but also show your enthusiasm for the field during any discussions with us.
✨Tip Number 2
Prepare to discuss your previous writing experiences in detail. Whether it's blog posts, articles, or even social media content, being able to articulate your process and results will impress us.
✨Tip Number 3
Engage with our content on social media or through our website. Commenting thoughtfully on our posts can help you stand out and demonstrate your genuine interest in our work.
✨Tip Number 4
Network with current or former employees of Havas Market. They can provide valuable insights into the company culture and expectations, which can be beneficial during your interview.
We think you need these skills to ace SEO Content Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in copywriting and SEO. Include any specific projects or roles where you have created content, optimised web pages, or engaged in keyword research.
Craft a Compelling Cover Letter: In your cover letter, express your passion for writing and SEO. Mention why you are interested in Havas Market and how your skills align with their mission of combining commerce and performance.
Showcase Your Writing Samples: Prepare a portfolio of your best writing samples that demonstrate your ability to create engaging content. If you have experience with SEO-focused writing, be sure to include those examples as well.
Highlight Your Willingness to Learn: Emphasise your eagerness to learn more about SEO and content strategy. Mention any relevant courses or self-study you have undertaken, and express your enthusiasm for the training opportunities offered by Havas Market.
How to prepare for a job interview at Havas Group
✨Showcase Your Writing Skills
Since the role requires exceptional writing abilities, be prepared to share examples of your written work. Bring along a portfolio or links to your blog posts, articles, or any content you've created that demonstrates your style and creativity.
✨Understand SEO Basics
While not mandatory, having a basic understanding of SEO will give you an edge. Familiarise yourself with key concepts like keyword research, meta descriptions, and how content impacts search rankings. This knowledge will show your enthusiasm for the role and willingness to learn.
✨Be Ready to Collaborate
The position involves working closely with various teams. Prepare to discuss your experiences in teamwork and how you’ve contributed to group projects. Highlight your collaborative skills and your ability to take feedback positively.
✨Demonstrate Your Creativity
The role requires innovative content creation. Think of some engaging content ideas or campaigns you could propose during the interview. This will showcase your creative flair and proactive approach, which are highly valued in this position.