Omnichannel Activation Leader — Paid Media Strategy in London

Omnichannel Activation Leader — Paid Media Strategy in London

London Full-Time 60750 - 74250 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead paid media activation across search, social, programmatic, and ABM.
  • Company: Global B2B marketing agency within Havas, known for innovation.
  • Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
  • Other info: Join a collaborative team focused on excellence and innovation.
  • Why this job: Shape global client strategies and drive impactful media campaigns.
  • Qualifications: Experience in paid media strategy and team leadership.

The predicted salary is between 60750 - 74250 £ per year.

Ledger Bennett, a global B2B marketing agency within Havas, seeks a Head of Omnichannel Activation to lead the paid media activation function across search, social, programmatic and ABM.

You will establish best practices, ensure executional excellence, and drive efficient delivery.

You will lead a multi-disciplinary activation team, partner with media strategy, analytics and client leadership, and help shape the agency’s activation offering for global clients.

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Omnichannel Activation Leader — Paid Media Strategy in London employer: Havas Group

Havas Media Network is an exceptional employer, offering a vibrant work culture in Manchester that prioritises collaboration, innovation, and personal growth. With a strong emphasis on inclusivity and support, employees are empowered to develop their skills while working on prestigious accounts within a dynamic team of digital experts. The company fosters a commitment to meaningful outcomes, ensuring that every team member contributes to impactful results for clients and enjoys a fulfilling career journey.

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Contact Details:

Havas Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Omnichannel Activation Leader — Paid Media Strategy in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Havas Group and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Havas Group are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Havas Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Havas Group. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Omnichannel Activation Leader — Paid Media Strategy in London

Paid Media Strategy
Search Marketing
Social Media Advertising
Programmatic Advertising
Account-Based Marketing (ABM)
Best Practices Development
Executional Excellence

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Havas Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Havas Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Havas Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Havas Group

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Havas Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Havas Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.