At a Glance
- Tasks: Lead global marketing strategies and drive new business growth through innovative campaigns.
- Company: Join Havas, a leading creative agency with a commitment to diversity and inclusion.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Other info: Be part of a collaborative team focused on driving sustainable growth.
- Why this job: Make a real impact in a dynamic environment while shaping the future of marketing.
- Qualifications: Experience in marketing, business development, and team leadership required.
The predicted salary is between 59400 - 72600 £ per year.
Global Marketing and New Business Director/Associate Director – 12-month maternity leave cover
Your key priority: to move more targets through the funnel to generate meetings/briefs. Sitting in the Global New Business team based in London, you’ll be at the intersection of marketing, prospecting and business development, ensuring that thought leadership, content, events, consultant relationships and outbound engagement work together to generate qualified opportunities and drive sustainable new business growth.
Key Responsibilities
- Global Growth Marketing Leadership
- You will lead the development and manage the execution of our global marketing strategy that positions Havas as a leading growth partner for brands. Responsibilities include:
- Building annual global growth marketing priorities and plans.
- Developing integrated campaigns around thought leadership (with our Intelligence team) across our priority sectors.
- Driving visibility and engagement with priority prospects, ensuring all activity is measurable, insight-led and aligned to pipeline goals.
- Driving adoption of global marketing best practice across selected key markets.
- Working closely with communications, strategy and agency leadership teams to amplify Havas expertise globally.
- Lead Havas’ global event and activation strategy as a growth driver including driving a clear ROI framework for all event investment.
- Global Prospecting & Pipeline Development
- You will be responsible for the global approach to proactive prospecting and pipeline generation. Responsibilities include:
- Defining global prospecting strategy and governance.
- Leading priority target identification and qualification.
- Embedding data-led prospecting approaches across markets.
- Championing usage of our global CRM system for prospecting and deal tracking.
- Supporting senior stakeholder engagement programmes for top priority prospects.
- Building frameworks that move opportunities from awareness to active pursuit.
- Consultant, Procurement & Growth Partnerships
- You will lead relationship programmes that increase access to opportunities through consultants, procurement leaders and key industry influencers. Responsibilities include:
- Developing engagement plans for major consultancy partners.
- Creating targeted content and events for consultant and procurement audiences.
- Identifying new growth partnerships.
- Supporting market growth teams in building influential external relationships.
- Team Leadership
- You will lead and develop the global growth marketing and prospecting function. Responsibilities include:
- Managing and developing team members (prospecting senior account manager, content creator, editor).
- Creating clear ownership, accountability and ways of working.
What success looks like
- You and your team are growing our pipeline of qualified prospects.
- You and your team are increasing engagement with our key audiences and generating meetings and conversations with our key targets.
- You’re developing and leading on content, marketing and events strategies that positively influence pipeline value.
Contract Type: Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
Marketing and New Business Director - Creative Agencies (12 month FTC) in London employer: Havas Group
Havas Media Network is an exceptional employer, offering a vibrant work culture in Manchester that prioritises collaboration, innovation, and personal growth. With a strong emphasis on inclusivity and support, employees are empowered to develop their skills while working on prestigious accounts within a dynamic team of digital experts. The company fosters a commitment to meaningful outcomes, ensuring that every team member contributes to impactful results for clients and enjoys a fulfilling career journey.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and New Business Director - Creative Agencies (12 month FTC) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Havas Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Havas Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Havas Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Havas Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing and New Business Director - Creative Agencies (12 month FTC) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Havas Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Havas Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Havas Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Havas Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Havas Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Havas Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
