At a Glance
- Tasks: Create compelling B2B content and visuals while collaborating with a dynamic team.
- Company: Join Ledger Bennett, a leading B2B agency within the Havas Group.
- Benefits: Enjoy paid work experience, wellness support, and professional development opportunities.
- Other info: Diverse and inclusive environment with a focus on personal growth.
- Why this job: Kickstart your creative career with real projects and industry insights.
- Qualifications: Energetic attitude and a willingness to learn and collaborate.
The predicted salary is between 22500 - 27500 £ per year.
About Havas Platform
Havas Platform is our flagship six-month entry-level programme, primarily for underrepresented talent who otherwise face higher barriers of entry into our industry. The programme is designed to provide you with meaningful paid work experience and tailored industry training. Everybody on the programme is part of a real team, working on real briefs, doing real work, for real clients.
Here’s what the 6 month programme consists of:
- CAREER DEVELOPMENT: Unlock your potential through personalised learning experiences and receiving training in the role.
- REAL WORK: Develop your skills and expertise by working on role-specific activities and projects that will give you the experience you need to thrive in our industry and beyond.
- COLLABORATION: Work with talented colleagues to exchange creative ideas, spark innovation and win together.
- INDUSTRY INSIGHTS: Expand your industry knowledge by learning from multiple agencies and colleagues with a wealth of knowledge and diverse career journeys.
- WELLBEING & PASTORAL SUPPORT: A dedicated buddy and Platform programme manager and access to a range of wellness and mental health initiatives.
- NETWORK-BUILDING: Grow your professional networks and connect with industry leaders and peers.
About Ledger Bennett:
Ledger Bennett is the lead B2B agency within the Havas Group. B2B means business-to-business. That means we make the advertising and marketing that businesses use to sell to other businesses. Our clients can sell anything from business software to construction equipment to legal services to medical supplies. B2B is traditionally highly technical and can be perceived as unexciting. Our job is to change that by turning complex product offers into compelling stories, and to find the emotional angles that build strong relationships.
About the Role
Creative teams split broadly into two roles: copywriters, who do the writing, and designers who look after the visuals. As a B2B Creative Platformer, you’ll work on both sides so you can see the specialist skills required for each – and how the two sides work together.
In your day-to-day: You might be asked to write copy for an ad campaign, for a video script, or for a case study. Or you might work to create a visual style for a campaign, produce artwork for adverts, or make a presentation look good. Along the way you’ll learn technical skills like using Photoshop and InDesign, as well as skills that allow you to communicate ideas through both words and visuals. You’ll be part of a team that works closely together and with the rest of the agency, taking briefs from client services and the strategy team, and responding to feedback from our clients. Above all, you’ll learn about ideas: how to have them, how to develop them, and how to judge good ideas from not so good ones.
To do well in this role, you’ll need to be energetic, open to new ideas, and ready to ask lots of questions. The way we succeed at our job as creatives is by talking and listening a lot – to each other, to our clients, and to other sources of inspiration in the world around us.
On the Platform programme, you’ll benefit from:
- A dedicated Buddy
- Pastoral Support
- Free breakfast in the office
- Wellbeing and mental health support
- Yulife - wellbeing app
- Employee assistance programme
- Platform Training and Development sessions
- Communication
- Productivity
- Goal Setting and Objectives
- Career Development
- Diversity, Equity & Inclusion
- Networking
- CV & LinkedIn
- Industry Insight sessions
- Group Project
As an equal opportunities employer, we are committed to a diverse workforce and a barrier-free recruitment process. If you require any reasonable adjustments made to the recruitment process, please let us know. We do work in a hybrid working model which you will be expected to adhere to unless reasonable adjustments mean you can’t.
Office Location: 3 Pancras Square, London N1C 4AG
Contract Type: Intern
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
B2B Creative Platformer (entry level) employer: Havas Group
Havas Helia is an exceptional employer that fosters a vibrant and collaborative work culture in the heart of London. With a strong emphasis on employee growth, we offer numerous opportunities for professional development and career advancement, ensuring that our team members thrive in their roles. Join us to be part of a dynamic agency where creativity meets data-driven strategy, and make a meaningful impact on high-profile client relationships.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Creative Platformer (entry level)
✨Join Marketing Meetups and Workshops
Keep an eye out for local marketing meetups and workshops. These events are a goldmine for meeting professionals in the marketing-communications field and getting your face known. Plus, while you're there, don’t hesitate to ask questions or share your insights—being active can make you unforgettable!
✨Get Involved in University Projects
Leverage any marketing projects or initiatives at your university. This is a fantastic way to build real-world experience and show potential employers you’ve got the chops. Plus, it gives you great content for discussions during your interviews and a chance to build contacts in the industry.
✨Show Off Your Skills Online
Consider creating a portfolio website showcasing your marketing-communications work. Whether it’s a blog, social media campaigns, or digital content, having a visual representation of your skills can be really impactful. Make sure to share this on platforms like LinkedIn—and don’t forget to tag Havas Group when you apply!
✨Connect with Alumni in the Field
Reach out to alumni from your university who are in marketing-communications. They can provide insights into the industry and might even have tips about internship opportunities. Plus, they’ve been in your shoes, so they can offer advice on how to stand out in your applications, especially for positions like the one at Havas Group.
We think you need these skills to ace B2B Creative Platformer (entry level)
Some tips for your application 🫡
Show Off Your Creativity!:In marketing communications, creativity is key, so don’t hold back! Consider including a creative element in your CV or cover letter, maybe a unique design or a marketing campaign you’ve conceptualised. This showcases not just your skills, but also your personality!
Demonstrate Your Passion:Since this is an internship, employers like Havas Group want to see your motivation to learn and grow in the field. In your cover letter, share what excites you about marketing and any related projects you’ve been part of. Highlight those experiences to showcase your enthusiasm for the role.
Engineered for Teamwork:Marketing is all about collaboration, so make sure to include examples in your application that demonstrate how you’ve successfully worked in a team. Talk about any group projects or campaigns you’ve worked on during your studies or previous roles; this will give a solid indication of your teamwork abilities to Havas Group.
Research and Reference:Don't forget to do a bit of homework on Havas Group! Mention something specific about their recent campaigns or values that resonate with you in your cover letter. Tailoring your application to reflect an understanding of their work shows your genuine interest and could really make your application stand out.
How to prepare for a job interview at Havas Group
✨Show off Your Creativity
In marketing communications, creativity is key! Be prepared to showcase examples of your past work, whether that’s social media campaigns, copywriting pieces, or even graphic designs. We can also think about sharing how you’d approach a fictional campaign related to Havas Group—this shows your innovative thinking and fits perfectly with the internship vibe.
✨Know Your Digital Tools
Familiarise yourself with the digital tools commonly used in marketing communications, like Google Analytics, Canva, or social media scheduling platforms. You might get some technical questions about how you would use these tools in a real-world situation, so let’s brush up on our knowledge and get comfortable discussing them!
✨Be Ready to Discuss Trends
Stay in the loop with the latest marketing trends and case studies. It might be beneficial to read up on recent successful campaigns relevant to Havas Group’s industry. Having these insights ready can help us impress the interviewers and demonstrate our enthusiasm and proactive approach to this internship.
✨Highlight Your Willingness to Learn
Since this is an internship, showing your eagerness to learn and grow is crucial. Prepare to talk about how you’ve tackled new challenges in the past and what skills you’re excited to develop during your time at Havas Group. Our mindset should be about building a relationship and showing that we’re enthusiastic team players!
