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- Tasks: Coordinate and grow YouTube channels for iconic brands like Peppa Pig and Transformers.
- Company: Join Hasbro, a leader in children's entertainment with a passion for creativity and innovation.
- Benefits: Enjoy a hybrid work model, flexible hours, and opportunities for creative collaboration.
- Other info: Diversity is valued at Hasbro; we support all applicants and provide reasonable accommodations.
- Why this job: Be part of a dynamic team shaping engaging content for global audiences and kids everywhere.
- Qualifications: Proficiency in Adobe Premiere Pro and Photoshop; creativity and strong organisational skills are essential.
The predicted salary is between 28800 - 43200 £ per year.
The Consumer Products division of Hasbro European Services provides services for the licensing business of Hasbro International Inc. (HII). We are currently recruiting for this position, based in London, UK.
As our YouTube Channel Coordinator, you will support the growth and day-to-day operations of YouTube channels for globally loved brands like Peppa Pig, Transformers, and My Little Pony.
This position is located within our Hasbro Entertainment division, based at our Capper Street offices in London, and follows a hybrid working model, with required in-office presence on Tuesdays, Wednesdays, and Thursdays, while offering flexibility for remote work on Mondays and Fridays.
This role combines video editing, artwork creation, and channel programming with an emphasis on creative execution and operational precision. The successful candidate will be an enthusiastic team player with excellent Adobe Creative Cloud skills and a strong passion for kids’ content. You will play a pivotal part in ensuring our channels are visually exciting, editorially on-brand, and efficiently run across multiple territories.
Key Responsibilities
Content Creation & Editing
- Deliver scalable, re-packaged content and bespoke creative edits, such as Interactive Shorts and Thematic Compilations, using existing brand assets.
- Contribute to creative brainstorming by suggesting new data-backed concepts identified in the content.
- Edit and re-version high-quality video content (compilations, highlight reels, shorts) from existing assets.
- Create visually engaging thumbnails, overlays, and YouTube artwork.
- Deliver content in multiple aspect ratios (including vertical) and formats optimized for YouTube and Shorts.
- Batch edit and export assets using workflow automation where possible.
Channel Coordination
- Launch new YouTube channels for Hasbro brands in global markets.
- Program uploads into the content calendar with compelling metadata, SEO-optimized copy, and consistent visual branding.
- Support localisation workflows: audio swaps, VO syncing, and metadata inputs for regional versions.
- Help maintain channel hygiene and alignment with YouTube’s latest platform features and best practices.
Quality & Workflow Management
- Conduct QC checks on all video outputs, ensuring alignment with global delivery specs and brand standards.
- Monitor asset performance and provide input on creative optimizations to enhance audience engagement.
- Collaborate cross-functionally with marketing, brand, and production teams to ensure cohesive and strategic video output.
- Stay Updated: Keep up-to-date with the latest YouTube trends, algorithms, and best practices.
Key Competencies required
- Technical Expertise: Proficient in Adobe Premiere Pro and Adobe Photoshop; knowledge of After Effects is a bonus.
- Workflow Savvy: Comfortable with batch exports, presets, and automated processes for scaling output.
- Creative & Detail-Oriented: Eye for design, storytelling, and brand consistency, with high attention to detail.
- Highly Organized: Strong ability to manage multiple tasks, prioritise deadlines, and maintain structured workflows.
- Collaborative: Excellent communication and interpersonal skills to work across departments and stakeholders.
- Passionate About Brands & Audiences: Especially children’s entertainment and YouTube’s evolving creator landscape.
- Language Skills: Fluency in English (written and oral); additional languages are a plus for supporting localisation.
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YouTube Channel Coordinator employer: Hasbro
Contact Detail:
Hasbro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land YouTube Channel Coordinator
✨Tip Number 1
Familiarise yourself with the latest trends in YouTube content, especially in children's entertainment. Understanding what works well for brands like Peppa Pig and Transformers will help you demonstrate your passion and insight during interviews.
✨Tip Number 2
Showcase your technical skills by creating a portfolio of video edits that highlight your proficiency in Adobe Premiere Pro and Photoshop. Include examples of thumbnails and creative edits that align with the style of popular children's brands.
✨Tip Number 3
Network with professionals in the YouTube and AVOD space. Attend industry events or join online forums to connect with others who work in similar roles. This can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare for the interview by thinking about how you would approach launching a new YouTube channel. Consider aspects like content strategy, audience engagement, and SEO optimisation, as these are crucial for the role.
We think you need these skills to ace YouTube Channel Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in video editing, content creation, and any familiarity with YouTube or similar platforms. Emphasise your proficiency in Adobe Premiere Pro and Photoshop, as well as any knowledge of After Effects.
Craft a Compelling Cover Letter: In your cover letter, express your passion for children's entertainment and your understanding of the YouTube landscape. Mention specific brands like Peppa Pig or Transformers to show your enthusiasm for the role and how you can contribute to their growth.
Showcase Your Creative Skills: If possible, include a portfolio or links to previous work that demonstrates your video editing skills and creativity. Highlight any projects where you've created engaging thumbnails or optimised content for different formats.
Research Hasbro and Its Brands: Familiarise yourself with Hasbro's values and the brands they represent. Understanding their target audience and current trends on YouTube will help you tailor your application and show that you're a good fit for their team.
How to prepare for a job interview at Hasbro
✨Showcase Your Creative Skills
As a YouTube Channel Coordinator, creativity is key. Prepare to discuss your previous work in content creation and editing. Bring examples of your video edits or thumbnails that demonstrate your eye for design and storytelling.
✨Understand the Brand
Familiarise yourself with the brands you'll be working with, like Peppa Pig and Transformers. Show your passion for children's entertainment and how you can contribute to their growth on YouTube. This will help you connect with the interviewers.
✨Be Ready to Discuss SEO and Metadata
Since the role involves programming uploads with SEO-optimised copy, brush up on your knowledge of YouTube algorithms and best practices. Be prepared to share your thoughts on how to enhance audience engagement through effective metadata.
✨Demonstrate Organisational Skills
The job requires managing multiple tasks and deadlines. Share examples from your past experiences where you successfully juggled various projects. Highlight any tools or methods you use to stay organised and efficient.