At a Glance
- Tasks: Lead and optimise Paid Search campaigns to drive subscriber growth.
- Company: Dynamic marketing agency based in London with a focus on innovation.
- Benefits: Hybrid work model, competitive pay, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on continuous learning and development.
- Why this job: Join a creative team and make a real impact on digital marketing strategies.
- Qualifications: Experience in Paid Search and a knack for data analysis.
The predicted salary is between 40000 - 50000 £ per year.
Location: London
Duration: 12 Months Contract
Mode: Hybrid (3 Days/Week)
Responsibilities:
- Own the strategy, execution, and ongoing management of direct response Paid Search campaigns with the goal of subscriber acquisition.
- Ensure campaigns are executed flawlessly, with a constant eye on performance.
- Track, measure, and analyze campaign success, using performance signals to inform optimization regimen.
- Liaise with the Media Strategy team to gain an understanding of campaign-specific goals, targeting, and budgets, while collaborating on best practices and strategic recommendations.
- Drive Paid Search innovation within the team - identify and/or build tools to improve automation, identify and spearhead the testing of new betas, keep abreast of market trends and developments from publishers.
- Maintain and develop strong professional relationships internally (cross departments) and externally (media vendors).
- Hands-on bid based buying and optimization across a number of platforms.
Qualifications:
- Hands-on, in-platform experience within a Paid Search position.
- Proven success with direct response Paid Search campaigns with expertise in attribution and conversion tracking.
Paid Search Optimization Specialist employer: Harvey Nash IT Recruitment UK
As a Paid Search Optimization Specialist in London, you will thrive in a dynamic and innovative work culture that prioritises collaboration and professional growth. Our hybrid working model allows for flexibility while ensuring you are part of a vibrant team dedicated to driving impactful campaigns. With access to cutting-edge tools and ongoing training opportunities, you will be empowered to excel in your role and contribute to the company's success.
Contact Details:
Harvey Nash IT Recruitment UK Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Search Optimization Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your successful Paid Search campaigns. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in Paid Search. Be ready to discuss how you've driven innovation in past roles and how you can do the same for them.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find the right role and get your application noticed. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Paid Search Optimization Specialist
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Paid Search Optimization Specialist role. Highlight your hands-on experience with Paid Search campaigns and any specific tools or platforms you've used. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about Paid Search and how you can drive innovation within our team. Be sure to mention any successful campaigns you've managed and what you learned from them.
Showcase Your Analytical Skills:Since tracking and analysing campaign success is key, make sure to include examples of how you've used data to inform your strategies. We love numbers, so don't shy away from sharing metrics that demonstrate your impact!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come in through our own channels!
How to prepare for a job interview at Harvey Nash IT Recruitment UK
✨Know Your Campaigns
Before the interview, brush up on your knowledge of successful Paid Search campaigns you've managed. Be ready to discuss specific strategies you used, the results achieved, and how you optimised performance. This shows you’re not just familiar with the theory but have practical experience.
✨Understand the Metrics
Make sure you can talk confidently about key performance indicators (KPIs) relevant to Paid Search. Know how to measure success through metrics like CTR, CPC, and conversion rates. Being able to analyse and interpret these figures will demonstrate your analytical skills and understanding of campaign performance.
✨Stay Ahead of Trends
Research current trends in Paid Search and be prepared to discuss them. Mention any new tools or betas you’ve experimented with, and how they could benefit the company. Showing that you’re proactive about innovation will set you apart from other candidates.
✨Build Relationships
Highlight your experience in liaising with different teams and media vendors. Share examples of how you’ve successfully collaborated on projects. This will illustrate your ability to maintain strong professional relationships, which is crucial for the role.
