At a Glance
- Tasks: Lead creative marketing campaigns for our exciting One Club membership programme.
- Company: Join a dynamic team focused on customer engagement and loyalty.
- Benefits: Enjoy a competitive salary, benefits, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and continuous improvement.
- Why this job: Make a real impact on customer loyalty while developing your marketing skills.
- Qualifications: Degree in Marketing and 2-4 years of relevant experience required.
The predicted salary is between 30000 - 40000 £ per year.
The One Club programme is a key part of our customer engagement and loyalty strategy, designed to strengthen brand awareness, increase membership, and drive long-term customer relationships. We are looking for a creative and results-driven Marketing Executive to join our dynamic marketing team and lead the development and execution of marketing campaigns for the One Club.
Key Responsibilities
- Plan, develop, and implement multi-channel marketing campaigns to promote the One Club membership programme, including email, social media, website, in-store materials, and paid media.
- Manage the marketing budget for One Club activities, ensuring effective allocation of spend and return on investment.
- Work collaboratively with internal teams – including eCommerce, Retail, Merchandising, and Customer Service – to ensure alignment and consistency across all touchpoints.
- Support member acquisition and retention through targeted campaigns and personalised communications.
- Develop content for various channels – newsletters, web, digital ads, and social – in line with brand guidelines and tone of voice.
- Monitor and analyse campaign performance and member data to drive continuous improvement and identify growth opportunities.
- Produce regular reports on KPIs such as membership growth, engagement, conversion, and retention.
- Coordinate with external agencies and suppliers for creative production, print, and digital execution.
- Stay up to date with market trends, competitor activity, and best practices in loyalty marketing.
- Contribute to wider brand marketing initiatives when required.
Skills & Experience Required
- Degree in Marketing, Communications, or a related field.
- 2–4 years’ experience in a marketing role, ideally within retail, eCommerce, or loyalty marketing.
- Strong understanding of digital marketing, CRM, and campaign management.
- Excellent communication and copywriting skills with an eye for detail.
- Analytical mindset with experience using data to inform marketing decisions.
- Ability to manage multiple projects, meet deadlines, and work collaboratively in a fast-paced environment.
- Proficiency with marketing tools (e.g. Mailchimp, Google Analytics, Meta Business Suite, CRM systems).
- Creative thinker with strong organisational and problem-solving skills.
- Confident, proactive, and eager to learn.
Personal Attributes
- Enthusiastic and positive attitude.
- Passionate about marketing and delivering exceptional customer experiences.
- Strong team player with the ability to work independently.
- Adaptable and flexible to change.
- Results-oriented with a focus on continuous improvement.
What We Offer
- The opportunity to make an impact on a growing customer loyalty programme.
- A supportive and creative working environment.
- Competitive salary and benefits package.
- Opportunities for professional growth and career development.
How to Apply
Please send your CV and a covering letter, quoting Marketing Executive – One Club.
Loyalty Marketing Lead for Growth and Engagement in Bradford employer: Harry Hall International Limited
Join our vibrant marketing team as a Loyalty Marketing Lead for Growth and Engagement, where your creativity will directly impact our customer loyalty programme. We offer a supportive work culture that fosters professional growth, competitive salaries, and a dynamic environment that encourages collaboration across various departments. Located in a thriving area, you'll have the unique opportunity to shape member experiences while working with passionate colleagues dedicated to delivering exceptional results.
Contact Details:
Harry Hall International Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Loyalty Marketing Lead for Growth and Engagement in Bradford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and achievements. This is a great way to demonstrate your creativity and results-driven mindset.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their One Club programme and drive engagement.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our dynamic team.
We think you need these skills to ace Loyalty Marketing Lead for Growth and Engagement in Bradford
Some tips for your application 🫡
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Make sure to highlight your passion for loyalty marketing and how your experience aligns with the One Club programme. We want to see your creativity and enthusiasm come through!
Tailor Your CV:Don’t just send the same CV for every application. Tailor it to reflect the skills and experiences that are most relevant to the Loyalty Marketing Lead role. We love seeing candidates who take the time to connect their background to our needs.
Showcase Your Analytical Skills:Since data-driven decisions are key in this role, make sure to include examples of how you've used analytics in past campaigns. We’re looking for someone who can monitor performance and drive improvements, so let us know how you’ve done this before!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Harry Hall International Limited
✨Know Your Campaigns
Before the interview, dive deep into the One Club programme and understand its goals. Be ready to discuss how you would plan and implement multi-channel marketing campaigns that align with their strategy. Show them your creativity and results-driven mindset!
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data in past roles to inform marketing decisions. Bring examples of how you've monitored campaign performance and made adjustments based on KPIs. This will demonstrate your analytical mindset and commitment to continuous improvement.
✨Collaboration is Key
Since the role involves working with various internal teams, think of examples where you've successfully collaborated with others. Highlight your ability to manage multiple projects and meet deadlines while ensuring alignment across different departments.
✨Be Ready to Discuss Trends
Stay updated on the latest trends in loyalty marketing and be prepared to share your insights during the interview. Discussing market trends and competitor activity shows your passion for the industry and your proactive approach to staying informed.
