At a Glance
- Tasks: Create engaging content and manage social media to promote Harrogate BID.
- Company: Join a dynamic not-for-profit team dedicated to enhancing Harrogate's appeal.
- Benefits: Enjoy 25 days annual leave, flexible hours, and a NEST Pension Scheme.
- Other info: Be part of a small team that delivers big results in a creative environment.
- Why this job: Make a real impact in your community while developing your marketing skills.
- Qualifications: Experience in communications, social media, and a positive attitude are essential.
The predicted salary is between 18400 - 26000 £ per year.
Job Description
Marketing & Communications ExecutiveHarrogate, North Yorkshire Salary: £23,000 - £25,000 dependent on skills and experienceFull time, permanent (subject to successful ballots every five years. Notice period is three months)Hours: 37.5 hours per week (flexible working required)
Benefits
- NEST Pension Scheme,
- 25 days annual leave plus public holidays
Harrogate BID is a business-led, not-for-profit company, funded through a levy paid by around 500 businesses in Harrogate town centre. Our mission is to improve the trading environment, increase footfall, and raise the profile of Harrogate as a premium destination for shopping, business, leisure and tourism.
Purpose of the role
We are seeking a creative and articulate communicator to support in publicising the positive contribution the Harrogate BID makes to the town of Harrogate. The role requires experience in both proactive and reactive communications and the delivery of tactical marketing delivery.
Key Accountabilities
The Marketing and Communications Executive will be responsible for delivering the following core outcomes:
Key Responsibilities
- Write, produce and share all publicity content such as press releases, newsletters, website copy, speeches and campaign content to enhance the perception of Harrogate BID.
- Create and maintain positive relationships with local, regional and national media outlets to promote Harrogate BID’s image, projects and campaigns
- Support Harrogate BID’s digital marketing campaigns
- Collate reactive responses and statements for the media and Harrogate BID’s social media channels
- Manage Harrogate BID’s social media channels, including Instagram, Facebook, LinkedIn and TikTok
- Operate and administer the Harrogate BID website and all content
- Design social media graphics to share on Harrogate BID channels
- Manage Harrogate BID’s in-house CRM system
- Manage and collate data from Harrogate BIDs footfall systems
- Keep up to date with social media trends
- Be part of a hands-on team and offer support where needed for events, etc.
- Provide administrative support as needed by the Harrogate BID CEO.
- Produce PR and Communications reports for the Harrogate BID Board of Directors
About you:
This is a varied role so ideally you will be a ‘doer’ with great communication skills and a positive can-do attitude, willing to support the Harrogate BID team and its initiatives.
You will have experience in all or some of the key points identified above with a willingness to join a small team who deliver big things.
Desirable:
- Experience in writing and preparing press releases
- Experience in CRM systems
- Experience in Canva or similar programme(s) for graphic design
- Experience in Mailchimp or similar programme(s)
- Experience in digital and social media marketing
How to apply
To apply for this exciting opportunity, please submit:
- An up-to-date CV
- A covering letter (maximum 2 pages) outlining your interest and suitability for the role
Subject line: Marketing and Communications Executive Application - Harrogate BID
Key Dates:
- Application deadline: Tuesday 14 October 2025
- Interviews: Monday 20 October 2025
Harrogate BID is committed to being an inclusive and equitable organisation. We welcome applications from people of all backgrounds and experiences, and we are actively working to ensure our recruitment processes are as fair and open as possible.
INDHS
Marketing & Communications Executive in Harrogate employer: Harrogate BID
Harrogate BID is an exceptional employer that fosters a collaborative and dynamic work environment, where creativity and communication thrive. With a commitment to employee growth, we offer flexible working hours, a generous benefits package including 25 days of annual leave, and opportunities to engage in meaningful projects that enhance the local community. Join us in making Harrogate a premier destination while developing your skills in a supportive team atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Communications Executive in Harrogate
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Harrogate BID and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Harrogate BID are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Harrogate BID on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Harrogate BID. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Communications Executive in Harrogate
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Harrogate BID. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Harrogate BID:Show us that you’ve done your homework! In your application, briefly mention what you admire about Harrogate BID’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Harrogate BID
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Harrogate BID will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Harrogate BID, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
