At a Glance
- Tasks: Shape and deliver impactful marketing strategies for Financial Institutions and D&O divisions.
- Company: Join a leading firm in the insurance sector with a focus on innovation.
- Benefits: Competitive salary, professional development, and opportunities for career growth.
- Other info: Collaborative environment with a focus on coaching and team development.
- Why this job: Lead exciting multi-channel campaigns and make a real impact in the industry.
- Qualifications: Strong communication skills and significant marketing experience in B2B or financial services.
The predicted salary is between 40500 - 49500 £ per year.
Senior Marketing Manager – Insurance What You'll Be Doing Shape and deliver the marketing strategy for the Financial Institutions and D&O divisions, working closely with business leadership.
Partner with senior stakeholders as a strategic marketing adviser, translating commercial priorities into high-impact marketing activity.
Lead integrated, multi-channel marketing campaigns across digital, social media, email, events, PR and content marketing.
Create engaging internal and external communications, ensuring consistent messaging and a strong brand identity.
Work with subject matter experts to turn industry insight and technical expertise into content that strengthens market positioning and client engagement.
Lead, coach and develop a team of two marketing professionals, providing clear direction and supporting their professional development.
Build strong relationships across the wider marketing function and international network to encourage collaboration and share best practice.
Manage marketing budgets, project plans and timelines, ensuring campaigns are delivered effectively and to a high standard.
Analyse campaign performance, identify opportunities and continually improve marketing effectiveness.
Who We're Looking For A confident communicator with strong written, presentation and relationship-building skills.
Highly organised, with excellent project management skills and attention to detail.
Experienced in managing senior stakeholders, building credibility and influencing decision-making.
Confident working across a broad marketing mix, including content, digital, events, social media and PR.
Significant marketing experience within a similar B2B professional services, financial services or insurance environment.
Experience working within, or marketing to, financial institutions would be highly advantageous.
This could include Asset Management, Private Equity, Banking & Wealth, Financial Advisory, Insurance Companies, Fintech and Digital Assets.
Experience delivering global or international marketing campaigns would be desirable.
Senior Manager, Marketing Planning in London employer: Harrison Holgate
Join a pioneering organisation that values excellence and innovation, offering a dynamic work culture where your expertise as the Group Head of Insurance will be instrumental in shaping global risk management strategies. With a commitment to employee growth, you will have access to professional development opportunities and the chance to lead impactful projects across multiple countries, all while being part of a supportive team that prioritises collaboration and strategic thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Marketing Planning in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Harrison Holgate and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Harrison Holgate are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Harrison Holgate on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Harrison Holgate. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Manager, Marketing Planning in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Harrison Holgate. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Harrison Holgate:Show us that you’ve done your homework! In your application, briefly mention what you admire about Harrison Holgate’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Harrison Holgate
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Harrison Holgate will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Harrison Holgate, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
