At a Glance
- Tasks: Lead data-driven insights to enhance fundraising and marketing strategies.
- Company: Join a national charity dedicated to making a difference.
- Benefits: Enjoy 26 days holiday, health perks, and a cycle to work scheme.
- Other info: Remote work with occasional London office days; CV-only applications welcome.
- Why this job: Transform data into impactful strategies that drive engagement and revenue.
- Qualifications: Proven experience with Microsoft Dynamics 365 and data visualisation tools.
The predicted salary is between 36900 - 45100 £ per year.
I'm looking to hire an Audience & Marketing Insights Manager, who will provide central oversight and leadership in fundraising/marketing/communications data, acting as the main interface to the Central Data Team at a national charity, turning data into tools, frameworks, and insights that improve revenue and engagement performance. Your role will be critical in supporting marketing, fundraising, and communications functions by transforming audience and campaign data into action, enabling evidence‑based decision‑making, and shaping strategic planning.
The ideal candidate:
- You are proactive, analytical, collaborative and passionate about using data to make a difference.
- You enjoy working with stakeholders to understand their needs and can turn business questions into clear, actionable insights.
- You care about data quality, consistency, and security, and you're always looking for ways to improve how data is used.
- You have excellent knowledge, experience and understanding of Microsoft Dynamics 365, digital channels and technologies, conversation rate optimisation (CRO) practice, and looking at and quantifying the value and simplicities of supporter journeys across a portfolio for products.
Essential experience needed:
- Excellent knowledge and understanding of Microsoft Dynamics 365 in the charity or commercial sector.
- Excellent knowledge and understanding of digital channels.
- Experience with visualizing data to educate stakeholders in platforms like Looker Data Studio, GA4 Explorations, and Power BI.
- Experience of pulling in data from Dynamics, GA4, and other external sources such as GA4, Brandwatch, Cision.
- Proven, advanced experience with managing, developing, and integrating Google Analytics 4 and Google Tag Manager.
- Excellent understanding of how data describes audiences and impact on the development of products.
- Proven experience of delivering actionable insights from data to increase rates of optimisation, conversion and engagement, including A/B and multivariate testing.
If this sounds like you, and you'd like to find out more about the role and charity, please get in touch, it's CV only application, and they are reviewing applications on a rolling basis.
Salary £50,000. The organisation works remotely, but require ad-hoc days in the London office. Full-time, permanent role.
Benefits: 26 days, increasing to 31 days after 2 years, 2 days volunteering leave. Cycle to work scheme. Numerous Health and wellbeing benefits.
As leading charity recruitment specialists and a certified B Corp, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.
Audience & Marketing Insights Manager employer: HARRIS HILL
Harris Hill is an exceptional employer that values collaboration and inclusivity, making it a fantastic place for a Part-Time Administrator to thrive. With flexible working patterns and a commitment to employee growth, you will be part of a supportive team dedicated to impactful work in the charity sector. The vibrant office environment in Rugby, combined with opportunities for professional development, ensures that your contributions are recognised and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Audience & Marketing Insights Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HARRIS HILL and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HARRIS HILL are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HARRIS HILL on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HARRIS HILL. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Audience & Marketing Insights Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HARRIS HILL. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HARRIS HILL:Show us that you’ve done your homework! In your application, briefly mention what you admire about HARRIS HILL’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HARRIS HILL
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HARRIS HILL will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HARRIS HILL, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
