Web Optimisation Manager in London

Harris Hill is thrilled to partner with Christian Aid, to hire their new Web Optimisation Manager, to work in either London, Cardiff, Edinburgh or Warrington. In this technical role, you will play a key role in understanding user behaviour and improving performance across their digital ecosystem. You will lead insight-driven optimisation of user journeys, enhancing conversion rates, user experience and platform effectiveness in support of their fundraising and advocacy goals.

By combining strong SEO leadership , CRO and UX expertise , and advanced analytics, you will identify performance issues, diagnose barriers to engagement, and deliver measurable improvements — always putting users first and aligning with Christian Aid\’s values.

The Web Optimisation Manager is a strategic, user-focused digital optimisation specialist with strong experience in SEO, CRO and UX on large or complex websites. You are confident using data and insight to diagnose issues, test improvements and demonstrate impact — particularly in fundraising or purpose-led environments.

Essential experience and skills

Strong experience in technical SEO, CRO and UX, with a proven track record of improving user journeys and conversion

Highly proficient in Google Analytics 4, SEMrush (or equivalent), Google Tag Manager, Hotjar or Contentsquare, Power BI and Looker Studio

Experience developing and delivering CRO strategies, including A/B and multivariate testing

Working knowledge of CMS platforms such as Drupal, with basic HTML and CSS understanding

Confident people manager with experience leading and coaching specialists

At interview, you\’ll be asked to discuss a real example of improving user experience on a large or complex website — including how you diagnosed issues, the actions you took, and the measurable results achieved.

Salary and location – £48,937 in London (Waterloo). £44,056 in Cardiff, Edinburgh, Warrington.

Hybrid working- 2 days in the office, 3 days working from home.

Full-time, permanent.

Snapshot of their benefits- 25 days holiday, plus bank holidays, increasing with length of service. Career break after 2 years of service.

Closing date- ASAP. Applications will be reviewed on a rolling basis.As leading charity recruitment specialists and a certified B CorpTM, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

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