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- Tasks: Lead user-focused optimisation to enhance digital performance and improve user journeys.
- Company: Join Christian Aid, a purpose-driven organisation making a real difference.
- Benefits: Competitive salary, hybrid working, 25 days holiday, and professional development opportunities.
- Why this job: Make an impact by improving user experience in a meaningful, mission-led environment.
- Qualifications: Strong SEO, CRO, and UX experience with a track record of enhancing user journeys.
- Other info: Collaborative culture with opportunities for growth and leadership.
The predicted salary is between 44056 - 48937 £ per year.
Harris Hill is thrilled to partner with Christian Aid to hire their new Web Optimisation Manager, to work in either London, Cardiff, Edinburgh or Warrington. In this technical role, you will play a key role in understanding user behaviour and improving performance across their digital ecosystem. You will lead insight-driven optimisation of user journeys, enhancing conversion rates, user experience and platform effectiveness in support of their fundraising and advocacy goals.
By combining strong SEO leadership, CRO and UX expertise, and advanced analytics, you will identify performance issues, diagnose barriers to engagement, and deliver measurable improvements — always putting users first and aligning with Christian Aid’s values. The Web Optimisation Manager is a strategic, user-focused digital optimisation specialist with strong experience in SEO, CRO and UX on large or complex websites. You are confident using data and insight to diagnose issues, test improvements and demonstrate impact — particularly in fundraising or purpose-led environments.
Essential experience and skills- Strong experience in technical SEO, CRO and UX, with a proven track record of improving user journeys and conversion
- Highly proficient in Google Analytics 4, SEMrush (or equivalent), Google Tag Manager, Hotjar or Contentsquare, Power BI and Looker Studio
- Experience developing and delivering CRO strategies, including A/B and multivariate testing
- Working knowledge of CMS platforms such as Drupal, with basic HTML and CSS understanding
- Confident people manager with experience leading and coaching specialists
At interview, you’ll be asked to discuss a real example of improving user experience on a large or complex website — including how you diagnosed issues, the actions you took, and the measurable results achieved.
Salary and location - £48,937 in London (Waterloo). £44,056 in Cardiff, Edinburgh, Warrington.
Hybrid working - 2 days in the office, 3 days working from home.
Full-time, permanent.
Snapshot of their benefits - 25 days holiday, plus
Web Optimisation Manager in Edinburgh employer: Harris Hill Charity Recruitment Specialists
Contact Detail:
Harris Hill Charity Recruitment Specialists Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Web Optimisation Manager in Edinburgh
✨Tip Number 1
Get to know the company inside out! Research Christian Aid's mission, values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in their work.
✨Tip Number 2
Prepare for those tricky interview questions! Think of specific examples from your past experiences where you've improved user journeys or conversion rates. We want to hear about your successes and how you tackled challenges.
✨Tip Number 3
Network like a pro! Connect with current or former employees on LinkedIn. They can provide insider tips and might even give you a heads-up about the interview process. Plus, it shows you're proactive!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Web Optimisation Manager in Edinburgh
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Web Optimisation Manager. Highlight your experience in SEO, CRO, and UX, and don’t forget to mention any specific tools you’ve used like Google Analytics or SEMrush. We want to see how your skills align with what Christian Aid is looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about digital optimisation and how your past experiences have prepared you for this role. Be sure to connect your values with those of Christian Aid — we love to see that alignment!
Showcase Your Achievements: When detailing your past roles, focus on measurable outcomes. Did you improve conversion rates? How did your insights lead to better user journeys? We want to see the impact you’ve made, so use numbers and examples to back up your claims!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team at StudySmarter!
How to prepare for a job interview at Harris Hill Charity Recruitment Specialists
✨Know Your Stuff
Make sure you brush up on your technical SEO, CRO, and UX knowledge. Be ready to discuss specific tools like Google Analytics 4 and SEMrush, and how you've used them to improve user journeys in the past.
✨Prepare a Winning Example
Since you'll need to share a real example of improving user experience, pick a project where you made a significant impact. Outline the issues you diagnosed, the steps you took, and the measurable results you achieved. This will show your strategic thinking and problem-solving skills.
✨Showcase Your Leadership Skills
As a people manager, it's important to demonstrate your ability to lead and coach others. Think of examples where you've successfully guided a team or individual, especially in a digital optimisation context. This will highlight your confidence and capability in managing specialists.
✨Align with Their Values
Christian Aid is all about making a difference, so be sure to express your passion for purpose-led work. Share how your values align with theirs and how you can contribute to their fundraising and advocacy goals through effective web optimisation.
