The Harris Group is seeking a CRM Manager to develop and execute a group-wide CRM strategy across Light Commercial Vehicles, Bus & Coach, and HGV brands in the UK. You will manage customer data, lead generation, sales funnel metrics, and dealer network CRM compliance to drive loyalty and aftersales revenue.
Reporting to the senior commercial leadership, you will design lifecycle programmes from prospect to vehicle replacement, implement marketing automation, and deliver KPI dashboards using
CRM Strategy Lead - Multi-Brand Automotive & Fleet in Liverpool employer: Harris-Group
Harris-Group is an attractive employer due to its focus on professional development and a collaborative work environment. Employees have the opportunity to engage with a diverse range of clients and contribute to meaningful projects. The company values relationship-building and empowers its staff to drive business success.