At a Glance
- Tasks: Lead growth initiatives and build a demand engine from the ground up.
- Company: Early-stage AI company revolutionising the UK lettings and estate agency market.
- Benefits: Competitive salary, equity, and flexible work arrangements.
- Other info: Opportunity to hire and grow your own team as success is proven.
- Why this job: Be a founding member shaping the future of AI in real estate.
- Qualifications: Experience in building demand in B2B markets and a hands-on approach.
The predicted salary is between 50000 - 65000 £ per year.
An early-stage AI company building the operational system for UK lettings and estate agency — including a voice AI agent that handles branch calls — is hiring its founding Growth Lead to build demand and the team behind it from scratch.
The Role
- A founding growth seat: no playbook, no budget in place, no team to inherit.
- Define positioning and messaging that cuts through a sceptical, over-pitched market and makes agents lean in.
- Build the demand engine across content, events, organic, founder-led and paid social, with significant autonomy over GTM.
- Own the funnel from first touch to qualified demo, handing sales a consistent flow.
- Get close to the customer — sit on sales calls, talk to agents, turn insight into message and campaigns.
- Measure every channel and act on what's working.
- Hire and build a small team once the motion is proven.
About You
- Built demand from near-zero in a vertical or SMB B2B market, with clear personal contribution to that success.
- Comfortable selling something the market doesn't yet know it needs, to a non-technical, sceptical buyer.
- Fast-moving, lean, high-initiative operator.
- Hands-on user of AI tools/LLMs in your own work.
The Package
- Competitive base + equity, finalised at offer.
- Ground-floor, pre-revenue founding role building the growth function from scratch.
Apply now for a confidential conversation. Please contact Maria Ciprini at Harrington Starr for full details.
We think you need these skills to ace Growth Lead
Demand Generation
Positioning and Messaging
Content Marketing
Event Management
Organic Growth Strategies
Paid Social Advertising
Sales Funnel Management
