At a Glance
- Tasks: Support innovative PR campaigns for authors and brands, creating impactful media coverage.
- Company: Join HarperCollins, a leading name in publishing with a vibrant culture.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Other info: Dynamic role with opportunities to attend exciting events and build industry connections.
- Why this job: Make a difference in the literary world while developing your PR skills.
- Qualifications: Experience in PR or marketing, excellent communication, and organisational skills.
The predicted salary is between 30500 - 32000 £ per year.
The PR Executive will work alongside the Head of Publicity to support the implementation of innovative media and event campaigns for authors and brands across the HarperCollins portfolio. Working closely with the wider Marketing and PR team, directed by the Marketing & PR Director, the PR Executive will work to drive profitable sales and raise and maintain the profile of our authors and illustrators.
Key Responsibilities
- Support the Head of Publicity in the implementation of successful and innovative PR campaigns for specific authors/brands.
- Opportunity to create and lead on campaigns under the mentorship of Head of Publicity e.g. pitch for media coverage/secure features and reviews, organise author tours and events.
- Support author events and tour activity, writing author schedules, coordinating logistics, sending marketing materials and accompanying authors to events (some weekend and evening work required).
- Manage and implement HCCB awards strategy ensuring relevant titles are submitted.
- Work with the marketing team to ensure events and author activity are promoted on our social channels.
- Pitch out active authors to key literary festivals throughout the year and manage travel and hotel bookings for the PR department.
- Build and maintain our influencer/digital list ensuring contacts are kept up to date and relevant.
- Work closely with the editorial team, agents, and authors to ensure strong relationships are maintained.
- Assist with HCCB’s presence at book conferences, librarian conferences and other industry occasions and represent HCCB when required at these events.
- Assist in drafting and distributing press releases and review mailings.
- Manage personal administration and organisation to a high standard.
- To support the Head of Publicity with administrative support e.g. booking travel, mail outs etc.
- To be aware of HarperCollins diversity and inclusion policies and to adhere across campaigns and interactions with colleagues.
Skills, Knowledge and Expertise
- Experience in a similar role on agency or client-side
- Excellent verbal and written communication skills
- Attention to detail
- Excellent organisational skills
- Strong relationship building skills
- Collaborative team player
- Highly creative
- Digital Native
HarperCollins operates a hybrid working policy where employees are expected to work from our London office three days per week. If you wish to discuss anything regarding this position, please contact recruitment@harpercollins.co.uk with the subject line 'Vacancy Query' followed by the job title. We aim to respond within 5 working days.
PR Executive, HCCB employer: HarperCollins UK
At HQ Digital, we pride ourselves on being a vibrant and innovative digital-first publisher that champions creativity and growth. As an Assistant Editor, you'll be part of a dynamic team that not only values your contributions but also offers ample opportunities for professional development in the exciting world of commercial fiction. With a supportive work culture and a commitment to nurturing talent, HQ Digital is the perfect place for those looking to make a meaningful impact in the publishing industry.
StudySmarter Expert Advice🤫
We think this is how you could land PR Executive, HCCB
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like HarperCollins UK. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like HarperCollins UK, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research HarperCollins UK inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR Executive, HCCB
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of HarperCollins UK. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at HarperCollins UK.
How to prepare for a job interview at HarperCollins UK
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
