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For Companies At a Glance
- Tasks: Lead marketing strategies and drive growth for a purpose-led beauty brand.
- Company: Join an award-winning beauty brand celebrating textured hair and natural beauty.
- Benefits: Competitive salary, high visibility, and the chance to shape a brand's future.
- Other info: Opportunity for career growth and collaboration with top-level executives.
- Why this job: Make a real impact in a fast-paced environment with creative freedom.
- Qualifications: Proven experience in e-commerce, digital campaigns, and brand building.
The predicted salary is between 60000 - 80000 £ per year.
We're partnered with an award-winning, purpose-led beauty brand celebrating textured hair and natural beauty. Due to expansion, they're seeking a commercially driven and creative Sales and Marketing Director to drive growth, e-commerce, and brand visibility.
The Role
- Lead marketing strategy and execution across brand, digital, and e-commerce channels, driving growth and customer engagement.
- Own B2C sales performance, subscriptions, and e-commerce optimisation, while exploring new B2B channels and partnerships.
- Analyse customer insights, market trends, and campaign performance to optimise acquisition, retention, and conversion.
- Develop creative campaigns across Meta, Google, Amazon, Shopify, social, and experiential channels.
- Collaborate with the CEO on commercial targets, KPIs, and strategic growth initiatives.
What You'll Bring
- Marketing leader with strong e-commerce and digital campaign experience.
- Experience within hair, beauty, personal care, skincare, fashion or FMCG.
- Skilled in driving B2C growth, opening new B2B channels, and managing subscription models.
- Experienced in brand building, campaign execution, CRM, and customer acquisition.
- Creative, proactive, resilient, commercially astute, and comfortable in a fast-paced, start-up style environment.
- High visibility, board-level exposure, and opportunity to shape a purpose-led beauty brand.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Sales, Marketing, and Business Development
Industries: Consumer Services and Retail Health and Personal Care Products
Sales and Marketing Director in West Bromwich employer: Harper Fox Partners
Contact Detail:
Harper Fox Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales and Marketing Director in West Bromwich
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and e-commerce sectors, especially those who work with brands similar to the one you're eyeing. A friendly chat can lead to insider info or even a referral!
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring along examples of your past campaigns or projects. Visuals can really make you stand out and demonstrate your skills.
✨Tip Number 3
Stay updated on market trends! Follow industry news and be ready to discuss how you can leverage these insights for the brand's growth. It shows you're proactive and genuinely interested in the role.
✨Tip Number 4
Apply through our website! We make it super easy for you to showcase your skills and experience. Plus, it gives us a chance to see your application in the best light possible!
We think you need these skills to ace Sales and Marketing Director in West Bromwich
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the beauty industry shine through. We want to see how your passion aligns with our purpose-led brand and how you can contribute to celebrating textured hair and natural beauty.
Tailor Your Experience: Make sure to highlight your relevant experience in e-commerce and digital campaigns. We’re looking for someone who can drive B2C growth, so be specific about your achievements in this area and how they relate to the role.
Be Creative: Don’t hold back on showcasing your creativity! We love innovative ideas, especially when it comes to marketing strategies. Share examples of past campaigns you've executed that demonstrate your ability to think outside the box.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates regarding the hiring process.
How to prepare for a job interview at Harper Fox Partners
✨Know Your Brand Inside Out
Before the interview, dive deep into the beauty brand's mission, values, and product offerings. Understand their target audience and recent marketing campaigns. This knowledge will help you demonstrate your passion and alignment with their purpose-led approach.
✨Showcase Your E-commerce Expertise
Prepare specific examples of how you've driven B2C growth and optimised e-commerce channels in previous roles. Be ready to discuss metrics and results that highlight your success in increasing customer engagement and sales performance.
✨Be Creative with Campaign Ideas
Think of innovative campaign ideas that could resonate with the brand's audience. Bring these ideas to the table during the interview to showcase your creativity and strategic thinking. This will also demonstrate your proactive approach to driving brand visibility.
✨Prepare for Strategic Discussions
Since you'll be collaborating with the CEO on commercial targets and KPIs, be prepared to discuss how you would approach setting and achieving these goals. Familiarise yourself with current market trends and be ready to share insights on how they could impact the brand's growth strategy.