At a Glance
- Tasks: Optimise web performance and track user behaviour across 80+ websites.
- Company: Join a leading hospitality brand with over 2,600 locations in the UK.
- Benefits: Earn up to £45,000 with hybrid working and strong career progression.
- Other info: Collaborate with dynamic teams in a high-growth analytics environment.
- Why this job: Make a real impact by turning data into actionable insights.
- Qualifications: Strong SQL skills and experience with GA4, Looker, and Power BI.
The predicted salary is between 36000 - 54000 £ per year.
Digital Data Analyst – Up to £45,000
Burton Upon Trent – Hybrid (3x per week)
A growing analytics team is hiring a Digital Data Analyst to optimize web performance, track user behavior, and provide real-time insights across 80+ websites. This is a hands-on role, working with SQL, GA4, Looker, Power BI, and Excel to assess data quality, debug tracking issues, and generate reports that drive key business decisions.
The Company
A well-established brand in the hospitality sector, operating over 2,600 pubs, restaurants, and hotels across the UK. Their digital analytics function is expanding to enhance website performance, customer journeys, and marketing effectiveness.
The analytics team is structured into four key areas:
- Digital – Website and app reporting, deep-dive analysis, and future planning
- CRM – Customer database management, campaign analysis, and reporting
- Loyalty & Customer Insights – Understanding and segmenting customer behavior
- Data Science & Engineering – Supporting analytics efforts and proving business value
The Role
As a Digital Data Analyst, you will be responsible for website performance analytics, ensuring high-quality data reporting and debugging tracking issues. You will provide valuable insights that enhance the customer experience and improve conversion rates.
Key Responsibilities:
- Ensure data quality and debug tracking issues for web analytics tools such as GA4, Looker, and Power BI
- Extract, assess, and report on website data, delivering actionable insights
- Work with SQL to manipulate and analyze datasets
- Build automated dashboards and reports to track website performance
- Support conversion rate optimization (CRO) initiatives by identifying drop-off points in customer journeys
- Work with marketing and product teams to optimize digital campaigns and user experiences
Your Skills and Experience
The ideal candidate is a web analytics professional with strong technical expertise and the ability to turn data into insights.
Essential:
- Strong SQL skills with experience in extracting and transforming web data
- Experience with GA4 (Google Analytics), Looker, and Power BI
- Understanding of website tracking, tag debugging, and data validation
- Proficiency in Excel for manual reporting where necessary
- Ability to interpret data trends and make recommendations
Nice to Have:
- Experience with Microsoft Clarity
- Knowledge of CRO and website optimization strategies
- Background in Adobe Analytics (not required but beneficial)
The Benefits
- Salary up to £45,000
- Hybrid working with 1-2 days per week in Burton Upon Trent
- Exposure to a high-growth analytics function
- Collaboration with Data Science, CRM, and Marketing teams
- Strong career progression opportunities
How to Apply
Please register your interest by sending your CV to Mohammed Buhariwala at Harnham via the Apply link on this page.
Key Terms
Digital Analyst, Web Analytics, SQL, GA4, Google Analytics, Looker, Power BI, Microsoft Clarity, Data Visualization, CRO, Dashboarding, Reporting, Data Science, Customer Insights, Tag Debugging, Conversion Rate Optimization, Hospitality Analytics, Burton Upon Trent, Hybrid Work.
Web Analyst in Norwich employer: Harnham
As a leading brand in the hospitality sector, our company offers an exceptional work environment that fosters collaboration and innovation within a growing analytics team. With a focus on employee development, we provide strong career progression opportunities and the flexibility of hybrid working arrangements in Burton Upon Trent, allowing you to balance your professional and personal life while contributing to meaningful projects that enhance customer experiences across our extensive portfolio of pubs, restaurants, and hotels.
StudySmarter Expert Advice🤫
We think this is how you could land Web Analyst in Norwich
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We think you need these skills to ace Web Analyst in Norwich
Some tips for your application 🫡
Show Off Your Projects:In the world of data science, your projects can speak volumes about your skills. Make sure to showcase a few key projects in your CV or portfolio, especially those that highlight your ability to work with data sets, build models, or use relevant tools like Python, R, or SQL. Don’t forget to include links to any GitHub repositories if applicable!
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✨Brush Up on Your Statistics
For a data science role, we need to seriously sharpen our statistics skills. Get ready to tackle technical questions on probability distributions, hypothesis testing, and regression analysis. These are often the bread and butter of data science interviews, so don't just skim over them!
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Prepare a killer portfolio showcasing your data science projects. We should include details about the datasets used, the tools and techniques applied, and the impact of your findings. If we can walk them through a particularly challenging project or a cool visualisation that had real-world implications, it’ll really make us stand out!
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✨Prepare for Case Studies
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