Media Analyst f/m/d in Southampton

Retail Media Data Analyst Southampton / Hybrid (1 day per week in Southampton) | £50,000 + Up to 20% Bonus This is a fantastic opportunity to join a well-established analytics function at a major consumer business where data plays a central role in shaping customer, CRM and retail media strategy. You'll work on high-impact projects that directly influence campaign performance, audience targeting and commercial decision-making across multiple customer touchpoints. This organisation is a large-scale, customer-focused retailer with a significant omnichannel presence across physical and digital channels. They have invested heavily in data, analytics and customer understanding, creating an environment where insight drives strategic decisions. The analytics team partners closely with marketing, CRM and commercial stakeholders to improve customer engagement and business performance. With continued growth in their retail media offering, analytics has become a critical area of investment. You will sit within a specialist Retail Media and CRM Analytics team, working closely with stakeholders to measure, analyse and optimise customer and marketing performance. Delivering analysis across retail media, CRM and loyalty programmes with a focus on customer behaviour, audience performance and commercial impact. Building and evaluating customer audiences and segmentation strategies to support campaign activation. Producing actionable insights that influence campaign planning, targeting and optimisation. Conducting post-campaign analysis and performance reviews to identify opportunities for improvement. Partnering with marketing and commercial teams to demonstrate the value of customer data and analytics. Strong SQL skills with the ability to work confidently with large customer datasets. Experience using data visualisation tools to communicate insights effectively. Experience working with customer analytics, CRM data or loyalty data. Knowledge of statistical techniques including hypothesis testing, confidence intervals and significance testing. Exposure to cloud-based data platforms such as Databricks, Snowflake or BigQuery. Previous experience within a customer-rich environment, ideally retail or a comparable consumer-focused sector. Up to 20% annual bonus. ~ Excellent pension contribution. ~ Employee discount scheme. ~ Hybrid working model with flexibility between Southampton and London locations. ~ Exposure to a growing retail media function and senior stakeholders. ~ Opportunity to develop expertise across retail media, customer analytics, CRM and marketing measurement. If you're passionate about customer analytics, retail media and campaign measurement, apply today to discuss how this Retail Media Data Analyst opportunity could align with your next career move.