Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Analyse media campaigns and evaluate their performance to drive advertising success.
- Company: Join a dynamic media company in Leeds, focused on innovative advertising solutions.
- Benefits: Enjoy flexible working with 3 days in the office and opportunities for professional growth.
- Why this job: Be part of a creative team that values insights and drives impactful advertising strategies.
- Qualifications: Experience in media analysis, stakeholder management, and proficiency in Excel or SQL required.
- Other info: Ideal for those passionate about media and looking to make a difference in advertising.
The predicted salary is between 36000 - 60000 £ per year.
We are working with a Media company based in Leeds looking for an Insights Analyst to work across advertising and evaluate campaign performance and effectiveness. You will manage quantitative and qualitative research to improve advertising sales proposition.
Requirements:
- BARB, TGI or TechEdge, ADIntel experience
- Experience in a Media company
- Stakeholder management
- Excel or SQL skills
Desired Skills and Experience:
- Insights
- BARB
- TGI
- Campaign Effectiveness
Senior Insight Analyst (Media) employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Insight Analyst (Media)
✨Tip Number 1
Familiarise yourself with the latest trends in media analytics and advertising effectiveness. Being well-versed in tools like BARB, TGI, and ADIntel will not only boost your confidence but also demonstrate your commitment to staying updated in the field.
✨Tip Number 2
Network with professionals in the media industry, especially those who work in insights and analytics. Attend relevant events or webinars to connect with potential colleagues and learn more about the company culture at the Leeds office.
✨Tip Number 3
Prepare to discuss specific examples of how you've used quantitative and qualitative research to drive campaign performance in previous roles. This will showcase your practical experience and ability to contribute effectively from day one.
✨Tip Number 4
Brush up on your Excel and SQL skills, as these are crucial for data analysis in this role. Consider taking a short online course or tutorial to refine your abilities and be ready to tackle any data-related challenges during the interview.
We think you need these skills to ace Senior Insight Analyst (Media)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media analysis, particularly with BARB, TGI, or TechEdge. Emphasise any previous roles where you managed quantitative and qualitative research.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about insights analysis in the media sector. Mention specific campaigns you've evaluated and how your skills in Excel or SQL have contributed to successful outcomes.
Showcase Stakeholder Management Skills: Provide examples of how you've effectively managed stakeholders in past roles. This could include how you communicated insights or collaborated on projects to improve advertising sales propositions.
Highlight Campaign Effectiveness Experience: Discuss any direct experience you have with evaluating campaign performance. Use metrics or results from previous campaigns to demonstrate your ability to assess effectiveness and drive improvements.
How to prepare for a job interview at Harnham
✨Showcase Your Analytical Skills
As a Senior Insight Analyst, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss specific examples of how you've used tools like Excel or SQL to derive insights from data, particularly in relation to advertising campaigns.
✨Familiarise Yourself with Industry Tools
Make sure you have a solid understanding of BARB, TGI, and ADIntel. Research these tools and be ready to explain how you've used them in previous roles to evaluate campaign performance and effectiveness.
✨Prepare for Stakeholder Management Questions
Stakeholder management is key in this role. Think of instances where you've successfully communicated insights to stakeholders or influenced decision-making. Be ready to share these experiences during the interview.
✨Understand the Company’s Advertising Strategy
Research the media company and its advertising strategies. Being knowledgeable about their recent campaigns and how they measure success will show your genuine interest in the role and help you stand out as a candidate.
