At a Glance
- Tasks: Lead email marketing strategy and manage high-volume campaigns for top consumer brands.
- Company: Join one of the UK's leading property groups with a dynamic marketing team.
- Benefits: Up to £50,000 salary, hybrid work model, and opportunities for professional growth.
- Why this job: Shape customer journeys and drive innovation in email marketing across multiple brands.
- Qualifications: Proven experience in B2C email marketing and strong leadership skills required.
- Other info: Collaborative environment focused on digital transformation and customer engagement.
The predicted salary is between 36000 - 60000 £ per year.
Up to £50,000 | Hybrid - 3 days a week in London
Are you a hands‐on email marketer who loves leading from the front? This is a fantastic opportunity to take ownership of email strategy and delivery across multiple high‐profile consumer brands within one of the UK's leading property groups.
The Opportunity
We're looking for a Senior Email Marketing Manager to lead a growing team and drive best practice across high‐volume, multi‐brand campaigns. You'll play a key role in shaping customer journeys, optimising lifecycle activity and improving performance across every stage of communication.
What You'll Do
- Lead and mentor a team of five across email strategy, delivery and optimisation
- Manage large‐scale B2C campaigns across 80+ brands
- Oversee lifecycle, triggered and BAU email programmes across multiple platforms (Dotdigital, BriefYourMarket, XMPIE)
- Drive testing, segmentation and personalisation to improve engagement
- Report on campaign performance and present insights to senior stakeholders
- Maintain compliance and GDPR standards across regulated communications
- Champion continuous improvement and innovation, including automation and AI opportunities
About You
- Proven experience managing end‐to‐end email marketing in a fast‐paced B2C environment
- Strong people leadership and mentoring skills
- Confident working with data and campaign analytics tools (Power BI or similar)
- Comfortable working across multiple brands and stakeholders
- Excellent attention to detail and copy accuracy
- Experience in regulated or compliance‐heavy sectors preferred
- Hands‐on and proactive, with a collaborative, in‐office leadership style
The Details
- Salary: Up to £50,000
- Location: Hybrid – 3 fixed office days (Tues/Weds/Thurs) in London
- Team: 5 direct reports across senior and junior exec levels
Join a collaborative marketing team driving the next phase of digital and CRM transformation – shaping how millions of customers engage with one of the UK's most recognisable property brands.
Find out more and apply via the link below.
Senior Email Marketing Manager employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Email Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns and results. This will give potential employers a taste of what you can bring to the table, especially in a hands-on role like Senior Email Marketing Manager.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to email marketing. Be ready to discuss your experience with data analytics tools and how you've driven engagement in past campaigns.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Senior Email Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Senior Email Marketing Manager role. Highlight your hands-on email marketing experience and any leadership roles you've had, as we want to see how you can lead our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about email marketing and how you can drive best practices across our multi-brand campaigns. Be sure to mention any specific tools or platforms you’ve worked with.
Showcase Your Data Skills: Since we’re looking for someone confident with data, don’t forget to include examples of how you’ve used analytics tools to improve campaign performance. We love seeing numbers that back up your achievements!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you in front of the right people quickly!
How to prepare for a job interview at Harnham
✨Know Your Email Marketing Inside Out
Make sure you brush up on the latest trends and best practices in email marketing. Be ready to discuss your experience with B2C campaigns, especially how you've driven engagement through segmentation and personalisation.
✨Showcase Your Leadership Skills
Since this role involves leading a team, prepare examples of how you've successfully mentored others. Think about specific situations where your leadership made a difference in campaign outcomes or team dynamics.
✨Be Data-Driven
Familiarise yourself with analytics tools like Power BI. Be prepared to talk about how you've used data to optimise campaigns and report on performance. Highlight any insights you've presented to stakeholders in the past.
✨Understand Compliance and Regulations
Given the importance of GDPR and compliance in this role, make sure you can discuss your experience in regulated environments. Be ready to explain how you've maintained compliance while still driving effective email strategies.