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For Companies At a Glance
- Tasks: Lead digital strategy and optimise user experience for a luxury retail brand.
- Company: A leading retail brand known for its innovative approach and luxury offerings.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Why this job: Shape the future of digital experiences in a dynamic and prestigious environment.
- Qualifications: Experience with CMS, SEO strategies, and managing external agencies.
- Other info: Join a collaborative team focused on continuous improvement and customer engagement.
The predicted salary is between 42000 - 84000 £ per year.
Senior Digital Manager
Retail Brand – Oxfordshire (Hybrid, 4 days onsite)
Salary: Up to £70,000 + benefits
A leading retail brand is seeking a Senior Digital Manager to lead the strategy, performance, and optimisation of its website and mobile app, enhancing the digital journey for customers.
Key Responsibilities
Strategy & Planning
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Lead the digital user experience (web & app), prioritising improvements using data insights and best practice.
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Define and oversee the SEO strategy, working with external agencies.
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Set annual KPIs for web, app, and SEO performance.
Execution & Delivery
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Oversee frontend development and design, managing timelines, budgets, and agency partners.
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Coordinate website/app development sprints with IT and agency teams.
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Provide post-launch support to ensure high-quality delivery of new features.
Stakeholder & Agency Management
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Act as the central point of contact for regional teams, sharing updates and best practice.
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Manage relationships with external agencies supporting SEO and development.
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Collaborate with marketing, content, and design teams to maintain consistent digital standards.
Measurement & Optimisation
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Monitor platform performance using analytics and customer insights.
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Conduct regular content and UX audits to drive continuous improvement.
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Use data to optimise user journeys and engagement.
About You
Must Have:
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CMS experience (e.g., Contentful, Umbraco).
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Experience with online editorial content and copy.
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Proven experience managing external agencies.
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Background in luxury, retail, lifestyle, or hospitality with physical locations.
- Understanding of user experience and analytics tools (Adobe Analytics, Hotjar, etc.).
Nice to Have:
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Experience overseeing web, app, and SEO strategies (agency-managed).
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Performance-focused mindset with knowledge of ROI, reach, and consumer behaviour.
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Strong communication and stakeholder management skills.
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Analytical, organised, and proactive; familiarity with Agile/Scrum.
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Proficient in Excel and PowerPoint.
Interview Process
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Initial Talent Screen
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Interview with Head of Channel Marketing
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Meeting with Marketing Team
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Final interview with People Team
Drive the digital experience for a leading luxury brand and help shape the future of its online and mobile platforms.
Find out more and apply via the link below
Senior Digital Manager employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at the company you're eyeing. A friendly chat can give you insider info and maybe even a referral!
✨Tip Number 2
Prepare for your interviews by researching the company’s digital presence. Know their website and app inside out, and come armed with ideas on how you could enhance their user experience.
✨Tip Number 3
Showcase your skills during the interview! Bring examples of past projects where you’ve improved digital strategies or user experiences. Numbers speak volumes, so highlight your achievements with data.
✨Tip Number 4
Don’t forget to follow up after your interviews! A quick thank-you email reiterating your enthusiasm for the role can keep you top of mind. And remember, apply through our website for the best chance!
We think you need these skills to ace Senior Digital Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Digital Manager. Highlight your experience with CMS, SEO strategies, and any relevant agency management. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about enhancing digital journeys and how your skills can help us achieve our goals. Keep it engaging and relevant to the retail sector.
Showcase Your Data Skills: Since data insights are key for this role, make sure to mention your experience with analytics tools like Adobe Analytics or Hotjar. We love seeing how you've used data to drive decisions and improve user experiences.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Harnham
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital user experience, SEO strategies, and analytics tools. Be ready to discuss how you've used data insights to drive improvements in previous roles. This will show that you understand the core responsibilities of the Senior Digital Manager position.
✨Showcase Your Agency Management Skills
Prepare examples of how you've successfully managed relationships with external agencies in the past. Highlight any specific projects where you coordinated with teams to achieve KPIs. This will demonstrate your ability to be the central point of contact and manage stakeholder expectations effectively.
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific challenges related to website and app optimisation. Think about potential scenarios involving frontend development or content audits, and prepare your thought process on how you'd tackle them. This shows your analytical and proactive mindset.
✨Communicate Clearly and Confidently
Strong communication skills are a must for this role. Practice articulating your thoughts clearly, especially when discussing complex topics like digital strategy or performance metrics. Being organised in your responses will help you come across as confident and capable.